HR Technology Leader AdviserPlus is a leading provider of HR technology, offering solutions that drive operational efficiency and engage people. This positions the company well to cater to businesses looking to streamline their HR processes and enhance employee experience.

Acquisition Strategy With the recent acquisition of Halborns Limited, AdviserPlus has expanded its service offerings in employment law. This presents a sales opportunity for the company to cross-sell integrated HR and legal solutions to clients seeking comprehensive HR support.

Award Recognition Being recognized as the Technology Partner of the Year at the British HR Awards 2023 highlights AdviserPlus's expertise in HR technology. This accolade can be leveraged to attract new clients seeking innovative HR solutions and trusted technology partners.

Talent Development Program The launch of fully-funded development Adviser roles demonstrates AdviserPlus's commitment to nurturing talent within its organization. This program showcases the company's investment in skilled professionals, making it an appealing partner for businesses looking for HR experts with a focus on continuous growth and learning.

Competitive Landscape By identifying key competitors such as Mercer and Aon in the HR services industry, AdviserPlus can tailor its sales approach to emphasize its unique value proposition. Highlighting factors like agile HR experiences and digital transformation can help differentiate the company and attract clients seeking modern HR solutions.