Niche Healthcare IT Affinity specializes in dental healthcare and small business IT support with in-house cyber response and remediation, signaling a strong fit for clinics and medical practices seeking secure, local expertise rather than offshore or third-party subcontractors.

Security & Compliance The in-house cyber response capability positions Affinity as a potential partner for healthcare providers and regulated small businesses needing robust security, disaster recovery, and data protection without external data handling risk.

Regional Growth Operating since 2005 in Northern Michigan with a broad service range, there is opportunity to expand managed services, backup, and compliance offerings to nearby clinics and SMBs looking for reliable regional IT support.

Technology Stack Leveraging Microsoft 365, Google Cloud, WordPress, and security tools like Sucuri provides a modern foundation for offering cloud migrations, secure collaboration, website security, and SEO-driven digital presence improvements for clients.

Financial & Capabilities With revenue in the mid-range and a small team, there is room to scale managed services contracts, security monitoring, and disaster recovery packages tailored to dental practices and SMBs seeking predictable IT spend and stronger SLAs.