Focus on Made in the USA Highlight Agnes & Dora's majority of products being made in the USA to appeal to customers looking for locally sourced clothing, promoting sustainability and supporting domestic manufacturing.
Utilize Independent Sales Representatives Leverage a distributed sales model through Independent Sales Representatives in the United States and Canada to reach a wider customer base and establish personal connections that drive sales.
Incorporate Tech-Savvy Marketing Maximize sales potential by utilizing technology such as Facebook Pixel, Google Tag Manager, and FingerprintJS to track customer behavior, optimize marketing strategies, and enhance the online shopping experience.
Target Niche Customer Shapes Customize product offerings to cater to every shape, age, and style, tapping into niche markets and addressing diverse customer needs, potentially increasing sales through personalized clothing options.
Competitive Positioning against Similar Companies Position Agnes & Dora uniquely in the market by highlighting its focus on comfort, fashion-forward trends, and lower revenue bracket compared to similar companies like LuLaRoe and Etcetera, appealing to customers seeking quality at a more affordable price point.