Pet Health Alliances Capitalize on existing Trupanion partnership to propose co-branded pet health initiatives and insurance add-ons to carriers and veterinary networks, expanding revenue through sponsorships and program fees while driving welfare outcomes.

Certification Growth Scale American Humane Certified programs into a service line for zoos, aquariums, farms, and hospitality venues, offering audits, training, and certification marketing to diversify funding and attract corporate sponsors.

Travel CSR Partnerships Leverage recent travel themed campaigns with Frontier Airlines to pitch additional CSR campaigns with airlines, cruise lines, and tourism operators, including prize-based promotions and cause marketing packages.

Digital Fundraising Growth Enhance donor acquisition and retention through a modern digital stack by investing in analytics, automation, and data-driven fundraising campaigns aligned with their global reach and online presence.

Farm Welfare Expansion Build partnerships with agribusiness, farm equipment suppliers, veterinary services, and rural nonprofits to expand farm animal welfare programs, training, and certification, supported by the new Farm Program leadership.