New CPT Codes Expansion American Medical Association has recently introduced new Category I CPT codes for scalp cooling services and Current Procedural Terminology codes for Vivos CARE oral medical devices. This presents a sales opportunity to engage healthcare providers offering these services to educate them about the new codes and how they can benefit from using them for billing and reimbursement purposes.
Partnerships for Education Through collaborations with institutions like MedCerts, Stanford Health Care, and Mayo Clinic, American Medical Association is working to enhance healthcare professionals' skills and knowledge. Leveraging these partnerships can open sales avenues to provide educational resources, training materials, or certifications tailored to the specific needs of these healthcare organizations.
Tech Adoption for Analytics Utilizing technologies like Google Analytics, Quantum Metric, and Acquia Personalization showcases AMA's commitment to data-driven decision-making and personalized user experiences. Sales representatives can position analytical tools and services to enhance AMA's tech stack, ensuring efficient data utilization and actionable insights for informed decision-making.
Updates to E/M Coding Guidelines American Medical Association implemented significant updates to Evaluation and Management (E/M) coding guidelines in 2021. This creates an opportunity for sales professionals specializing in coding software or training solutions to offer AMA-aligned resources, ensuring healthcare providers are up-to-date and compliant with the latest coding standards.
Market Expansion in Health Tech As AMA expands its market presence through new medical code releases, partnerships, and technological advancements, sales opportunities arise in sectors related to healthcare technology, digital health solutions, and medical devices. Engaging with AMA can lead to collaborations on innovative products or services that resonate with the evolving healthcare landscape.