Insights

Private label potential As a privately-held, family-owned manufacturer with multiple product lines including Backpacker's Pantry, Astronaut Foods and Chef Soraya, there is potential to explore co-branded private label outdoor meals or premium snack lines with outdoor retailers and camping brands.

Outdoor retail expansion With a Boulder, CO base and a strong outdoor meal focus, target partnerships with outdoor specialty retailers, national park concessionaires, and disaster preparedness outlets to expand shelf presence and bundled multi-pack offerings.

Cross-sell opportunities Leverage related product lines such as Colorado Spice blends and AstroDog treats to create cross-promotional bundles with Backpacker's Pantry meals, appealing to existing adventure enthusiasts and pet-friendly outdoor teams.

Digital and analytics Utilize the current tech stack (Magento, Klaviyo, iCIMS, Mailgun) to run targeted email campaigns, A/B tested product pages, and personalized recommendations for new product launches and seasonal promotions to enhance online conversion rates.

Strategic growth signals Recent leadership roles in operations, marketing and finance plus a revenue range of 25–50 million indicate readiness for scaled distribution, MRO updates, and institutional buyers such as camps, universities, and EMS/relief organizations seeking reliable adventure meals.

Similar companies to American Outdoor Products

American Outdoor Products Tech Stack

American Outdoor Products uses 8 technology products and services including Amazon Advertising, iCIMS, Magento, and more. Explore American Outdoor Products's tech stack below.

Media & News

American Outdoor Products's Email Address Formats

American Outdoor Products uses at least 3 email formats:
American Outdoor Products Email FormatsExamplePercentage
First@backpackerspantry.comJohn@backpackerspantry.com
70%
Last@backpackerspantry.comDoe@backpackerspantry.com
18%
FirstL@backpackerspantry.comJohnD@backpackerspantry.com
12%

Frequently Asked Questions

What is American Outdoor Products's phone number?

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You can contact American Outdoor Products's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is American Outdoor Products's official website and social media links?

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American Outdoor Products's official website is backpackerspantry.com and has social profiles on LinkedIn.

How much revenue does American Outdoor Products generate?

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As of October 2026, American Outdoor Products's annual revenue is estimated to be $25M - $50M.

What is American Outdoor Products's SIC code and NAICS code?

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American Outdoor Products's SIC code is 2099 - Food Preparations, Not Elsewhere Classified and NAICS code is 311 - Food Manufacturing.

How many employees does American Outdoor Products have currently?

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As of October 2026, American Outdoor Products has approximately 22 employees across 1 continents, including North America. Key team members include Director Of Sales: S. P., Producer: J. I. and Associate: K. H. Explore American Outdoor Products's employee directory with LeadIQ.

What industry does American Outdoor Products belong to?

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American Outdoor Products operates in the Food and Beverage Manufacturing industry.

What technology does American Outdoor Products use?

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American Outdoor Products's tech stack includes Amazon Advertising, iCIMS, Magento, Mailgun, Microsoft 365, Klaviyo, Apple Pay and PayPal.

What is American Outdoor Products's email format?

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American Outdoor Products's email format typically follows the pattern of First@backpackerspantry.com. Find more American Outdoor Products email formats with LeadIQ.

When was American Outdoor Products founded?

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American Outdoor Products was founded in 1951.
American Outdoor Products logo

American Outdoor Products

Food and Beverage ManufacturingColorado, United States11-50 Employees

American Outdoor Products is a Boulder, Colorado-based food manufacturer located in the foothills of the Rocky Mountains. Founded in 1951, the company remains privately held and family-owned, operating independently to distribute its products globally.

Its product lineup includes Backpacker’s Pantry for outdoor meals, Astronaut Foods for novelty treats, Chef Soraya grab-and-go plant-based meals, Colorado Spice all-natural and organic spice blends, and AstroDog raw dog treats made in the USA. The business operates as a small to mid-sized, independent, family-owned company with worldwide distribution. In December 2024, Backpacker’s Pantry announced the Backcountry Bucket, a complete kit designed for outdoor trips or emergency situations.

Section iconCompany Overview

Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
311 - Food Manufacturing
Founded
1951
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    American Outdoor Products's revenue is estimated to be in the range of $25M - $50M

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