Insights

Strategic Focus Target mid‑sized commercial auto and liability programs with a willingness to accept large blocks of business when prior loss experience is favorable, presenting opportunities for scalable partnerships and program development.

Distribution Leverage Capitalize on existing retailer and managing general agent relationships to expand into underwritten specialty books, offering flexible profit‑sharing models and collaborative program design to attract new producers.

Competitive Position Position as a nimble alternative to larger carriers by highlighting profitability heritage, tailored programs, and quick decision cycles to win-ins with agencies seeking personalized service and value.

Digital Footprint Leverage current tech stack and analytics capabilities to optimize underwriting, pricing, and marketing efforts; emphasize data‑driven insights to agencies and clients to differentiate in a competitive insurance landscape.

Growth Signals With revenue in the mid‑tens of millions and a lean employee base, pursue cross‑sell opportunities across auto liability, auto physical damage, and motor truck cargo to existing insureds and channel partners, while exploring selective geographic expansion.

American Southern Insurance Company Tech Stack

American Southern Insurance Company uses 8 technology products and services including Google Fonts API, ProgressBar.js, jQuery, and more. Explore American Southern Insurance Company's tech stack below.

  • Google Fonts API
    Font Scripts
  • ProgressBar.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Skrollr
    Javascript Libraries
  • Slider Revolution
    Miscellaneous
  • Really Simple Discovery
    Miscellaneous
  • Google Analytics
    Web Analytics
  • jQuery Waypoints
    Web Tools And Plugins

American Southern Insurance Company's Email Address Formats

American Southern Insurance Company uses at least 1 format(s):
American Southern Insurance Company Email FormatsExamplePercentage
FirstL@amsou.comJohnD@amsou.com
83%
First.Last@amsou.comJohn.Doe@amsou.com
11%
Last@amsou.comDoe@amsou.com
4%
F.Last@amsou.comJ.Doe@amsou.com
2%

Frequently Asked Questions

What is American Southern Insurance Company's official website and social media links?

Minus sign iconPlus sign icon
American Southern Insurance Company's official website is amsou.com and has social profiles on LinkedIn.

How much revenue does American Southern Insurance Company generate?

Minus sign iconPlus sign icon
As of July 2026, American Southern Insurance Company's annual revenue is estimated to be $25M - $50M.

What is American Southern Insurance Company's NAICS code?

Minus sign iconPlus sign icon
American Southern Insurance Company's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does American Southern Insurance Company have currently?

Minus sign iconPlus sign icon
As of July 2026, American Southern Insurance Company has approximately 15 employees across 1 continents, including North America. Key team members include Vice President Marketing: S. H.Sr. Vice President - Claims: C. W.Vice President- Surety: J. U.. Explore American Southern Insurance Company's employee directory with LeadIQ.

What industry does American Southern Insurance Company belong to?

Minus sign iconPlus sign icon
American Southern Insurance Company operates in the Insurance industry.

What technology does American Southern Insurance Company use?

Minus sign iconPlus sign icon
American Southern Insurance Company's tech stack includes Google Fonts APIProgressBar.jsjQuerySkrollrSlider RevolutionReally Simple DiscoveryGoogle AnalyticsjQuery Waypoints.

What is American Southern Insurance Company's email format?

Minus sign iconPlus sign icon
American Southern Insurance Company's email format typically follows the pattern of FirstL@amsou.com. Find more American Southern Insurance Company email formats with LeadIQ.

When was American Southern Insurance Company founded?

Minus sign iconPlus sign icon
American Southern Insurance Company was founded in 1937.
American Southern Insurance Company logo

American Southern Insurance Company

InsuranceGeorgia, United States11-50 Employees

American Southern Insurance Company, based in Atlanta, Georgia, traces its roots to March 1937 when it began as Southern Fire and Marine Insurance Company; the present name was adopted in 1953. The firm concentrates on commercial auto lines—liability, auto physical damage, and motor truck cargo—as well as general liability programs, offered through a network of retail agents and managing general agents. It also pursues specialized and unique books of business within these lines when opportunities arise. 

The company serves commercial clients and works through its producer network, with flexibility to underwrite larger blocks of business in related lines when volume and prior loss experience support it. It maintains close relationships with producers and uses profit-sharing programs along with a flexible approach to program development and implementation. Its purpose centers on safeguarding assets, supporting recovery from the unexpected, and creating lasting client relationships.

Section iconCompany Overview

Website
amsou.com
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
1937
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    American Southern Insurance Company's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    American Southern Insurance Company's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.