Insights

Expanding Market Reach Apex Wheels is actively expanding beyond its core BMW market to include a wider range of enthusiast communities that participate in track days, presenting new opportunities to tailor marketing efforts toward diverse high-performance vehicle owners.

Performance Focus With a strong commitment to lightweight, high-performance wheels and a passion for racing, Apex Wheels appeals to automotive enthusiasts seeking to enhance vehicle dynamics, indicating a market niche for premium upgrade product sales.

Technology Integration Utilizing a modern tech stack including cloud-based tools and e-commerce platforms like Magento and NetSuite, Apex Wheels is positioned to leverage digital channels for direct engagement and streamlined ordering, opening avenues for targeted online promotions.

Growth Potential With a revenue range of $25 million to $50 million and a dedicated small team, the company presents opportunities for strategic partnerships, product development, and expanded distribution channels to accelerate growth within a competitive performance wheel market.

Competitive Positioning As a specialized provider with a focus on education and customer guidance, Apex Wheels can capitalize on the trend of informed purchasing among enthusiasts by offering tailored product bundles and exclusive performance packages, strengthening customer loyalty and driving repeat sales.

Similar companies to Apex Wheels

Apex Wheels Tech Stack

Apex Wheels uses 8 technology products and services including Cloudflare Web Optimizations, Sanity, Open Graph, and more. Explore Apex Wheels's tech stack below.

Cloudflare Web Optimizations
Analytics
Sanity
Content Management System
Open Graph
Content Management System
Magento
E-commerce
NetSuite
E-commerce
Asana
Issue Trackers
Workable
Recruitment Marketing
Sprout Social
Social Media Marketing Software

Media & News

Apex Wheels's Email Address Formats

Apex Wheels uses at least 2 format(s):

Apex Wheels Email Formats	Example	Percentage
First@apexraceparts.com	John@apexraceparts.com	75%
First.Last@apexraceparts.com	John.Doe@apexraceparts.com	18%
FirstLast@apexraceparts.com	JohnDoe@apexraceparts.com	3%
F.Last@apexraceparts.com	J.Doe@apexraceparts.com	4%

Frequently Asked Questions

Where is Apex Wheels's headquarters located?

Apex Wheels's main headquarters is located at 1061 Serpentine Ln, STE C Pleasanton, California 94566, US. The company has employees across 2 continents, including North AmericaAsia.

What is Apex Wheels's phone number?

You can contact Apex Wheels's main corporate office by phone at

+1-925-245-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Apex Wheels's official website and social media links?

Apex Wheels's official website is apexwheels.com and has social profiles on LinkedIn.

What is Apex Wheels's NAICS code?

Apex Wheels's NAICS code is 3363 - Motor Vehicle Parts Manufacturing.

How many employees does Apex Wheels have currently?

As of October 2025, Apex Wheels has approximately 35 employees across 2 continents, including North AmericaAsia. Key team members include Chief Marketing Officer: S. M.Owner: P. E.Education Manager: D. C.. Explore Apex Wheels's employee directory with LeadIQ.

What industry does Apex Wheels belong to?

Apex Wheels operates in the Motor Vehicle Parts Manufacturing industry.

What technology does Apex Wheels use?

Apex Wheels's tech stack includes Cloudflare Web OptimizationsSanityOpen GraphMagentoNetSuiteAsanaWorkableSprout Social.

What is Apex Wheels's email format?

Apex Wheels's email format typically follows the pattern of First@apexraceparts.com. Find more Apex Wheels email formats with LeadIQ.

When was Apex Wheels founded?

Apex Wheels was founded in 2007.

Apex Wheels

Q: What is Apex Wheels's official website and social media links?

Apex Wheels's official website is apexwheels.com. Apex Wheels has social profiles on LinkedIn.

Q: How many employees does Apex Wheels have currently?

Apex Wheels has approximately 35 employees.

Q: What technology does Apex Wheels use?

Apex Wheels's tech stack includes Microsoft Clarity, Microsoft Excel, HTTP/3, Microsoft, DHL.

Motor Vehicle Parts ManufacturingUnited States11-50 Employees

Apex Wheels is a close-knit team with a burning passion for anything that can set a lap time on a race track. We’ve been in business since 2007 and our core competency is designing and distributing lightweight performance wheels. We wake up every day with a mission to eliminate compromise from our enthusiast customers’ pursuit of maximizing vehicle performance. We begin by educating our customers on the fundamentals and then guide them towards the purchase of products that solve their true needs. The growth of our team and the maturing of our company has opened a new chapter where we expand beyond the BMW market and grow into every active enthusiast community that attends track days.