Insights

Expansion Potential Apex Wheels is expanding beyond the BMW market into broader enthusiast communities that attend track days, presenting opportunities to cross-sell performance wheels and related accessories to a larger segment of track-focused drivers.

Performance Positioning Strong emphasis on lightweight performance wheels positions Apex Wheels to target high-performance automotive brands and aftermarket retailers seeking premium, performance-driven products for track enthusiasts.

SME Growth With a lean team and annual revenue in the mid six-figures to low seven-figures range, there is potential to scale through channel partnerships, distribution agreements, and strategic collaborations with larger tire and wheel networks.

Quality & Compliance Adherence to IATF 16949 and solid design tools like SOLIDWORKS suggests reliability and quality, enabling sales pitches to OEM-adjacent buyers and aftermarket distributors prioritizing standards and consistency.

Digital Engagement Utilization of Microsoft Clarity and Cloudflare indicates investment in user analytics and site reliability, offering opportunities to partner on data-driven marketing, e-commerce optimization, and improved lead capture for dealers and retailers.

Similar companies to Apex Wheels

Apex Wheels Tech Stack

Apex Wheels uses 8 technology products and services including Looker, ISO 9001, Sanity.io, and more. Explore Apex Wheels's tech stack below.

Looker
Analytics
ISO 9001
Certificates
Sanity.io
Content Management System
Sanity
Content Management System
SAP
Customer Relationship Management
Cart Functionality
E-commerce
Smartsheet
Project Management
Cloudflare Bot Management
Security

Media & News

Apex Wheels's Email Address Formats

Apex Wheels uses at least 2 format(s):

Apex Wheels Email Formats	Example	Percentage
First@apexraceparts.com	John@apexraceparts.com	75%
First.Last@apexraceparts.com	John.Doe@apexraceparts.com	18%
FirstLast@apexraceparts.com	JohnDoe@apexraceparts.com	3%
F.Last@apexraceparts.com	J.Doe@apexraceparts.com	4%

Frequently Asked Questions

What is Apex Wheels's phone number?

You can contact Apex Wheels's main corporate office by phone at

+1-925-245-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Apex Wheels's official website and social media links?

Apex Wheels's official website is apexwheels.com and has social profiles on LinkedIn.

What is Apex Wheels's NAICS code?

Apex Wheels's NAICS code is 3363 - Motor Vehicle Parts Manufacturing.

How many employees does Apex Wheels have currently?

As of July 2026, Apex Wheels has approximately 37 employees across 2 continents, including North AmericaAsia. Key team members include Customer Experience Specialist Ii: R. V.. Explore Apex Wheels's employee directory with LeadIQ.

What industry does Apex Wheels belong to?

Apex Wheels operates in the Motor Vehicle Parts Manufacturing industry.

What technology does Apex Wheels use?

Apex Wheels's tech stack includes LookerISO 9001Sanity.ioSanitySAPCart FunctionalitySmartsheetCloudflare Bot Management.

What is Apex Wheels's email format?

Apex Wheels's email format typically follows the pattern of First@apexraceparts.com. Find more Apex Wheels email formats with LeadIQ.

When was Apex Wheels founded?

Apex Wheels was founded in 2007.

Apex Wheels

Q: What is Apex Wheels's official website and social media links?

Apex Wheels's official website is apexwheels.com. Apex Wheels has social profiles on LinkedIn.

Q: How many employees does Apex Wheels have currently?

Apex Wheels has approximately 37 employees.

Q: What technology does Apex Wheels use?

Apex Wheels's tech stack includes Facebook Pixel, HTTP/3, reCAPTCHA, SAP, Google Analytics 4.

Q: What is Apex Wheels's NAICS code?

Apex Wheels's NAICS code is 3363 (Motor Vehicle Parts Manufacturing).

Motor Vehicle Parts ManufacturingCalifornia, United States11-50 Employees

Apex Wheels is a motor vehicle parts manufacturer based in Pleasanton, California. Founded in 2007, the company focuses on designing and distributing lightweight wheels intended to improve track performance. The organization operates as a small, tightly integrated team pursuing engineering solutions that reduce compromises for enthusiasts seeking higher lap times. Its customers are automotive enthusiasts who participate in track days and seek guidance and products addressing real performance needs. As it matures, Apex Wheels is expanding beyond BMW-focused markets to engage broader active enthusiast communities that attend track days.