Private Label Advantage Leverage Athea's strong private label and customization capabilities to offer turnkey contract packaging, OEM partnerships, and flexible packaging options with fast turnaround times to attract mid-market chemical and consumer product brands seeking differentiated formulations.

Industrial Hygiene Focus Target industrial, facilities, and maintenance sectors with their broad portfolio of wet wipes, degreasers, cleaners, and Grounds Maintenance products, emphasizing private label scalability and global distribution to support large fleet programs.

Global Reach Potential Highlight international distribution and worldwide OEM partnerships as a pathway for growth with customers looking to expand global supply chains, offering localized formulations and packaging configurations to meet regional regulations.

Long-Term Partnerships Capitalize on a stable workforce and long-tenured employees to pitch reliability, consistent quality, and collaborative product development as a risk-mitigating factor for customers with mission-critical manufacturing or facility operations.

Growth-Sized Revenue Position Athea as a mid-market player with significant private label capabilities and a revenue range of 50-100 million as a stepping stone for suppliers to scale with larger packaging providers, while offering personalized service and agility.