DMS Leadership Auto/Mate is a leading dealership management system (DMS) provider within Solera, serving over 1,350 auto dealers and offering monthly savings compared to current providers. This positions them as a strong, trusted option for dealerships seeking cost savings and reliable software upgrades.

Customer Loyalty The company emphasizes no long-term contracts and free software upgrades, along with award-winning dealer satisfaction. This suggests a sales approach that can focus on demonstrating ongoing value, upgrade paths, and low-risk adoption to convert prospects from competing systems.

Strategic Partnerships Recent partnerships, such as with Innovative Programming Systems and Proactive Dealer Solutions, indicate an openness to integrations and enhanced capabilities (e.g., Open/Mate API, Brooke.ai). Use this to position a tailored, integration-rich proposition for dealer groups seeking extended functionality.

Growth Footprint Solera’s portfolio and Auto/Mate’s mid-market scale imply opportunities in expanding within existing dealer networks and cross-selling Solera’s broader lifecycle and fleet solutions, as well as leveraging global customer reach for multi-brand dealers.

Operational Strength Auto/Mate’s long-standing industry experience of over 1,200 combined years in franchised dealerships and the fixed operations reporting capability signal value in analytics, operational optimization, and performance metrics—areas to emphasize in ROI-focused conversations with dealer executives.