Innovative Product Line Avery Products Corporation specializes in self-adhesive labels, including environmentally friendly options such as 30% PCR waste wine labels, presenting opportunities to target eco-conscious brands seeking sustainable packaging solutions.

Growing Market Presence With a broad product portfolio spanning labels, binders, and organizing supplies, along with partnerships like one with Flush Packaging LLC, Avery is expanding within the office and packaging supply sectors, offering cross-selling potential for related business equipment and supplies.

Digital Customization Focus Avery’s investment in labeling software with free templates and design tools aligns with the increasing demand for personalized products, providing opportunities to upsell digital solutions and licensing to small businesses and educational institutions.

Recent Cybersecurity Challenges Repeated data breaches and ransomware incidents highlight vulnerabilities that may require enhanced security solutions, posing sales opportunities for cybersecurity services or products aimed at protecting customer and corporate data.

Market and Industry Position As a leading manufacturer with substantial revenue and a strong legacy in self-adhesive labels, Avery is well-positioned to capitalize on trends in organized living and work environments, offering targeted marketing strategies for office, school, and home organization segments.