Leading Spanish Spirits Bardinet España operates as a market leader in Spain for spirits with a diversified catalog including rum, whisky, licores, gin, vodka, tequila, cognac, brandy and cava, supported by a wide portfolio of more than 350 active references. This breadth offers multiple cross-sell opportunities across retailers and on-premise accounts seeking breadth and category dominance.

Strong Production Capacity The Gelida facility spans 24,000 square meters with the ability to produce over 20 million bottles annually and nearly 100 employees, indicating solid supply reliability for promotions, private label runs, and seasonal campaigns with scalable production to meet demand spikes and retailer programs.

Strategic Brand Portfolio Key brands in Spain such as Cutty Sark, Ron Negrita, Giró Gin and others position Bardinet as a recognized supplier across multiple spirit categories, enabling targeted retailer partnerships, co-branding opportunities, and promotional programs aligned with regional consumer preferences.

Group Synergies As part of the La Martiniquaise Group, Bardinet España can leverage group-wide procurement, shared marketing, and distribution capabilities to enhance cost efficiencies, speed to market, and access to broader international brands for exclusive Spanish market initiatives.

Digital and Analytics Readiness Utilizing a modern tech stack including Shopify, Google Analytics and DataTables indicates a foundation for e-commerce and data-driven sales strategies, enabling targeted digital campaigns, online promotions, and performance tracking to optimize channel mix and ROI.