Insights

Expanding Product Line BARK's rapid expansion into new product categories and retail channels indicates strong growth potential in pet accessories, treats, and toys. Sales opportunities exist in partnering with BARK to offer exclusive or co-branded products that cater to their dedicated dog-loving customer base.

Loyalty and Membership The launch of BARK Subscriber Perks demonstrates a focus on customer loyalty with high-value memberships offering discounts and benefits. Businesses providing complementary wellness, food, or lifestyle services can collaborate to enhance this loyalty program and boost cross-selling.

Experiential Marketing BARK regularly hosts engaging events like immersive pop-ups and dog-centric festivals, creating unique brand experiences. Opportunities exist to offer event sponsorships, branded activations, or product demonstrations aligned with these dog-focused activities.

Technological Engagement With a tech stack incorporating social media, e-payment, and data analytics, BARK actively reaches and engages its large customer base. Digital marketing solutions, personalization tools, and innovative e-commerce integrations present promising avenues for collaboration to drive sales.

Financial Growth Drivers BARK's significant revenue scale, reaching up to 10 billion dollars, coupled with multiple recent strategic initiatives, points to a growing market share in the pet industry. Partnering on supply chain, logistics, or value-added services can help capitalize on this expanding market opportunity.

BARK Tech Stack

BARK uses 8 technology products and services including Amplitude, TikTok, Google Pay, and more. Explore BARK's tech stack below.

  • Amplitude
    Analytics
  • TikTok
    Audio, Video, Graphics
  • Google Pay
    Payment Processing
  • Shop Pay
    Payment Processing
  • American Express
    Payment Processing
  • Printful
    Personalization
  • Microsoft Azure
    Platform As A Service
  • Android
    Programming Languages

Media & News

BARK's Email Address Formats

BARK uses at least 2 format(s):
BARK Email FormatsExamplePercentage
FLast@barkbox.comJDoe@barkbox.com
68%
First@barkbox.comJohn@barkbox.com
22%
FirstLast@barkbox.comJohnDoe@barkbox.com
5%
Last@barkbox.comDoe@barkbox.com
4%
FL@barkbox.comJD@barkbox.com
1%
First@bark.coJohn@bark.co
51%
Last@bark.coDoe@bark.co
42%
FLast@bark.coJDoe@bark.co
6%
FirstLas@bark.coJohnDoe@bark.co
1%

Frequently Asked Questions

Where is BARK's headquarters located?

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BARK's main headquarters is located at 221 Canal St New York, NY 10013 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is BARK's phone number?

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You can contact BARK's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BARK's stock symbol?

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BARK is a publicly traded company; the company's stock symbol is BARK.

What is BARK's official website and social media links?

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BARK's official website is bark.co and has social profiles on LinkedIn.

How much revenue does BARK generate?

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As of October 2025, BARK's annual revenue is estimated to be $500K.

What is BARK's NAICS code?

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BARK's NAICS code is 31-33 - Manufacturing.

How many employees does BARK have currently?

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As of October 2025, BARK has approximately 1.1K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: D. P.Chief Ai & Innovation Officer: M. H.Chief People Officer & General Counsel: C. D.. Explore BARK's employee directory with LeadIQ.

What industry does BARK belong to?

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BARK operates in the Manufacturing industry.

What technology does BARK use?

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BARK's tech stack includes AmplitudeTikTokGoogle PayShop PayAmerican ExpressPrintfulMicrosoft AzureAndroid.

What is BARK's email format?

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BARK's email format typically follows the pattern of FLast@barkbox.com. Find more BARK email formats with LeadIQ.

When was BARK founded?

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BARK was founded in 2012.
BARK

BARK

ManufacturingNew York, United States1001-5000 Employees

We're dog people. Crazy dog people. BARK (that's us) launched in 2012 with BarkBox, our monthly themed subscription of all-natural treats and clever toys.  Today we reach over 1.8 million dogs every month and we've expanded into oodles of new product categories and thousands of retail locations. We keep growing - and we've accumulated expertise to create our own products, experiences, and content.

At BARK, we know that dogs aren't pets; they're family. Our people, crazy dog people, believe that their dogs deserve the best. The best treats, the best toys, the best seat on the couch. Together, we're driven to be the people our dogs think we are.

Section iconCompany Overview

Headquarters
221 Canal St New York, NY 10013 US
Phone number
Website
bark.co
Stock Symbol
BARK
NAICS Code
31-33 - Manufacturing
Founded
2012
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    BARK's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    BARK's revenue is estimated to be in the range of $1B$10B

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