Insights

Expanding Product Range BARK has diversified beyond its initial subscription box model to include a wide array of product categories and partnerships with thousands of retail locations, presenting opportunities to offer complementary products, cross-promote new launches, and develop exclusive collaborations.

Strong Market Presence With over 1.8 million dogs reached monthly and a revenue range between one and ten billion dollars, BARK demonstrates a substantial customer base and brand loyalty, ideal for targeted upselling, subscription expansions, and new product introductions.

Technology Integration Utilizing advanced tech platforms like Amplitude, Microsoft Azure, and social media channels such as TikTok, BARK emphasizes digital engagement, enabling potential partnerships in e-commerce enhancement, digital marketing solutions, and data-driven customer insights.

Financial Stability & Growth Recent cost-saving initiatives and potential tariff refunds indicate a focus on improving financial health, providing an opening for value-added financial services, supply chain solutions, and strategic partnerships to support ongoing growth efforts.

Corporate Strategy Dynamics BARK is actively evaluating strategic proposals and exploring acquisition options, which can create opportunities for business development professionals to engage in partnership discussions, offer innovative growth strategies, or position complementary services during potential corporate transitions.

BARK Tech Stack

BARK uses 8 technology products and services including Amplitude, TikTok, Google Pay, and more. Explore BARK's tech stack below.

  • Amplitude
    Analytics
  • TikTok
    Audio, Video, Graphics
  • Google Pay
    Payment Processing
  • Shop Pay
    Payment Processing
  • American Express
    Payment Processing
  • Printful
    Personalization
  • Microsoft Azure
    Platform As A Service
  • Android
    Programming Languages

Media & News

BARK's Email Address Formats

BARK uses at least 2 format(s):
BARK Email FormatsExamplePercentage
FLast@barkbox.comJDoe@barkbox.com
68%
First@barkbox.comJohn@barkbox.com
22%
FirstLast@barkbox.comJohnDoe@barkbox.com
6%
Last@barkbox.comDoe@barkbox.com
3%
FL@barkbox.comJD@barkbox.com
1%
First@bark.coJohn@bark.co
51%
Last@bark.coDoe@bark.co
42%
FLast@bark.coJDoe@bark.co
6%
FirstLas@bark.coJohnDoe@bark.co
1%

Frequently Asked Questions

Where is BARK's headquarters located?

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BARK's main headquarters is located at 120 Broadway New York, New York 10271 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is BARK's phone number?

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You can contact BARK's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BARK's stock symbol?

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BARK is a publicly traded company; the company's stock symbol is BARK.

What is BARK's official website and social media links?

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BARK's official website is bark.co and has social profiles on LinkedInCrunchbase.

How much revenue does BARK generate?

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As of March 2026, BARK's annual revenue is estimated to be $484M.

What is BARK's SIC code NAICS code?

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BARK's SIC code is 5149 - Groceries and Related Products, Not Elsewhere Classified NAICS code is 31-33 - Manufacturing.

How many employees does BARK have currently?

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As of March 2026, BARK has approximately 1.1K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: D. P.Chief Ai & Innovation Officer: M. H.Chief People Officer & General Counsel: C. D.. Explore BARK's employee directory with LeadIQ.

What industry does BARK belong to?

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BARK operates in the Manufacturing industry.

What technology does BARK use?

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BARK's tech stack includes AmplitudeTikTokGoogle PayShop PayAmerican ExpressPrintfulMicrosoft AzureAndroid.

What is BARK's email format?

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BARK's email format typically follows the pattern of FLast@barkbox.com. Find more BARK email formats with LeadIQ.

When was BARK founded?

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BARK was founded in 2012.

BARK

ManufacturingNew York, United States1001-5000 Employees

We're dog people. Crazy dog people. BARK (that's us) launched in 2012 with BarkBox, our monthly themed subscription of all-natural treats and clever toys.  Today we reach over 1.8 million dogs every month and we've expanded into oodles of new product categories and thousands of retail locations. We keep growing - and we've accumulated expertise to create our own products, experiences, and content.

At BARK, we know that dogs aren't pets; they're family. Our people, crazy dog people, believe that their dogs deserve the best. The best treats, the best toys, the best seat on the couch. Together, we're driven to be the people our dogs think we are.

Section iconCompany Overview

Headquarters
120 Broadway New York, New York 10271 United States
Phone number
Website
bark.co
SIC Code
5149 - Groceries and Related Products, Not Elsewhere Classified
Stock Symbol
BARK
NAICS Code
31-33 - Manufacturing
Founded
2012
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    BARK's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    BARK's revenue is estimated to be in the range of $1B$10B

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