Acquisition Opportunities BarkleyOKRP has been actively acquiring companies such as Adlucent, presenting opportunities for cross-selling services to newly acquired clients and leveraging combined expertise for integrated marketing solutions.

Expanded Capabilities The recent hire of Sean Corcoran as president of media and analytics and Ashwani Dhar as chief performance officer indicates a focus on expanding capabilities. This presents an opportunity to pitch new services to clients looking for advanced media and analytics solutions.

Brand Campaigns With ongoing campaign efforts for brands like Applegate, BarkleyOKRP is actively engaged in brand promotion strategies. This presents a chance to collaborate on creative campaigns and offer innovative marketing solutions to brands looking to boost their visibility.

Certified B Corporation As one of the largest Certified B Corporation agencies, BarkleyOKRP appeals to socially conscious clients. Highlighting sustainability practices and corporate responsibility can be a compelling sales pitch for companies looking to align with ethical and environmentally friendly partners.

Industry Recognition With multiple industry recognitions and awards, including being named AdAge's 'Agency of the Year' and listed on prestigious rankings, BarkleyOKRP's credibility and expertise are well-established. Leveraging these accolades in pitches can instill confidence in potential clients seeking proven partners for their advertising services.