Sustainability Focus BarkleyOKRP is a Certified B Corporation agency, showcasing a commitment to sustainability and ethical business practices. This could be an attractive selling point to environmentally conscious clients looking to partner with socially responsible agencies.

Recent Expansions BarkleyOKRP has been expanding its presence across multiple offices in the U.S., indicating growth and market penetration. Leveraging this expansion story can showcase the agency's capability to cater to diverse markets and regions, opening up opportunities for partnerships with clients seeking national coverage.

Key Personnel Addition The recent hire of Jerremy Howell as chief people officer signifies a focus on talent and organizational culture. Emphasizing the strength of leadership and HR practices can be appealing to clients looking for agencies with strong internal support systems and employee engagement strategies.

Client Acquisitions BarkleyOKRP has secured new clients like Pork and Pork Checkoff, showcasing trust and credibility within the industry. Highlighting successful client partnerships and case studies can be beneficial in attracting similar clients in the consumer marketing sector looking for innovative and effective agency collaborations.

Technology Utilization With a tech stack incorporating Google Ads, Fastly, Cloudflare, and more, BarkleyOKRP demonstrates a strong technological infrastructure. Positioning the agency as tech-savvy and innovative can resonate with clients seeking agencies that leverage cutting-edge tools and platforms to drive impactful marketing campaigns.