Insights

Expanding Product Line Barrus has recently launched a diverse range of new models including electric off-road vehicles like the HiSun Stryker EV and traditional lawn equipment such as Lawnflite tractors, indicating opportunities to cross-sell complementary products and upgrade existing customer fleets.

Focus on Innovation The company's development of patented technology like FAST PIRS® for engine restart after submersion highlights its emphasis on advanced, life-saving solutions, suggesting potential upselling to rescue, military, and industrial sectors that require reliable, innovative engine systems.

Growing Market Presence Recent participation in key industry events such as the LAMMA Show and launching new product lines in the UK reflects Barrus’s active market expansion, offering opportunities to engage with new dealers and end-users in agriculture, landscaping, and outdoor power equipment markets.

Targeted Sector Expertise With specialized divisions for marine, garden, industrial, and vehicle applications, Barrus is well-positioned to identify sector-specific needs, allowing sales teams to tailor solutions for niche markets demanding bespoke engine and power systems.

Strong Dealer Network Supported by over 3,000 trained dealers and a comprehensive parts management system, Barrus offers multiple touchpoints for B2B collaboration, making it an ideal partner for expanding distribution channels and providing after-sales support for premium and custom-engineered products.

Barrus Ltd Tech Stack

Barrus Ltd uses 8 technology products and services including Zendesk, Apple iCloud Mail, IBM Lotus Notes, and more. Explore Barrus Ltd's tech stack below.

  • Zendesk
    Documentation Tools
  • Apple iCloud Mail
    Email
  • IBM Lotus Notes
    Enterprise
  • Google Fonts API
    Font Scripts
  • IBM
    IT
  • Microsoft
    Miscellaneous
  • Autodesk
    Visualisation Software
  • Twitter
    Widgets

Media & News

Barrus Ltd's Email Address Formats

Barrus Ltd uses at least 1 format(s):
Barrus Ltd Email FormatsExamplePercentage
First.Last@barrus.co.ukJohn.Doe@barrus.co.uk
64%
Last@barrus.co.ukDoe@barrus.co.uk
25%
FLast@barrus.co.ukJDoe@barrus.co.uk
9%
First.Middle@barrus.co.ukJohn.Michael@barrus.co.uk
2%

Frequently Asked Questions

Where is Barrus Ltd's headquarters located?

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Barrus Ltd's main headquarters is located at Bicester, England ox26 4ur United Kingdom. The company has employees across 2 continents, including EuropeNorth America.

What is Barrus Ltd's phone number?

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You can contact Barrus Ltd's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Barrus Ltd's official website and social media links?

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Barrus Ltd's official website is barrus.co.uk and has social profiles on LinkedIn.

What is Barrus Ltd's NAICS code?

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Barrus Ltd's NAICS code is 423 - Merchant Wholesalers, Durable Goods.

How many employees does Barrus Ltd have currently?

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As of April 2026, Barrus Ltd has approximately 144 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive: G. K.Head Of It: R. D.Head Of Marine: B. A.. Explore Barrus Ltd's employee directory with LeadIQ.

What industry does Barrus Ltd belong to?

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Barrus Ltd operates in the Wholesale Import and Export industry.

What technology does Barrus Ltd use?

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Barrus Ltd's tech stack includes ZendeskApple iCloud MailIBM Lotus NotesGoogle Fonts APIIBMMicrosoftAutodeskTwitter.

What is Barrus Ltd's email format?

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Barrus Ltd's email format typically follows the pattern of First.Last@barrus.co.uk. Find more Barrus Ltd email formats with LeadIQ.

When was Barrus Ltd founded?

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Barrus Ltd was founded in 1917.

Barrus Ltd

Wholesale Import and ExportEngland, United Kingdom51-200 Employees

For over a century, Barrus has been entrusted with missions where failure isn't an option. From powering RNLI lifeboats & military vessels to providing bespoke engine solutions for specialised applications, our engineering heritage saves lives and drives industry.

We're not just distributors of premium brands; we're custom-engine innovators, designing solutions that work where others fail. Our patented FAST PIRS® system enables engines to restart after complete submersion—vital technology for search & rescue operations nationwide.
Our expertise spans four sectors:
- Marine: Mercury to Yanmar, powering everything from leisure craft to vessels operating in the harshest maritime conditions
- Garden: Supplying Segway to Cub Cadet through specialist dealers who provide expert guidance and support; as well as supplying garden centres across the UK with garden tools & accessories from leading brands including Town & Country and Wilkinson Sword.
- Industrial: Creating bespoke power solutions from 10hp to 1800hp for applications where standard engines simply won't suffice
- Vehicle: Delivering rugged, reliable all-terrain performance for challenging environments

What truly sets Barrus apart:
- British engineering tradition combined with cutting-edge innovation
- Custom-engine building capabilities trusted by MoD and emergency services
- Comprehensive R&D facilities including Europe's only non-captive sterndrive dyno
- ISO 9001-2008 quality assurance
- Nationwide network of 3,000+ trained dealers providing expert service
- Industry-leading parts management system with over one million components

From our Bicester headquarters, our specialised teams deliver technical expertise, after-sales support & parts distribution that keep Britain's most crucial operations running smoothly.

When reliability matters most, organisations choose Barrus. Because we're not just distributing products—we're delivering confidence.

Barrus. The power behind the brands.

Section iconCompany Overview

Headquarters
Bicester, England ox26 4ur United Kingdom
Phone number
NAICS Code
423 - Merchant Wholesalers, Durable Goods
Founded
1917
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Barrus Ltd's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Barrus Ltd's revenue is estimated to be in the range of $10M$25M

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