Insights

Smart Gear Partnerships Bauer has announced a PROTO2 stick and a collaboration with Bearmind to develop next generation smart hockey helmets, signaling a strong R&D and tech integration pipeline; this creates sales opportunities for sensors, data analytics platforms, firmware services and bundled hardware partnerships to expand premium product offerings.

Team Sponsorships The company's partnerships with major teams such as the Golden Knights and goaltending specialists indicate a clear channel for enterprise level orders, team sponsorships and training facility deals; ideal for securing bulk purchases, co branded product lines and regional distribution deals.

Direct To Consumer The use of Yotpo Loyalty & Referrals and Visual Website Optimizer shows Bauer focuses on direct to consumer channels and optimization; opportunities include expanding loyalty programs, enhancing referral incentives and personalized marketing to lift order value and repeat purchases.

Global Growth With a global footprint and international partnerships, Bauer is well positioned to scale via new distributors and regional collaborations; sales opportunities include partner recruitment in underserved markets, localized marketing campaigns and multi country e commerce growth strategies.

Innovation Leadership Bauer's long history of product innovation from the first blade on a boot skate to modern smart gear underscores a position as an innovation platform; opportunities exist to offer data services, sensor technology, firmware updates and white label or co development engagements for new SKUs and smart equipment.

Bauer Hockey Tech Stack

Bauer Hockey uses 8 technology products and services including Visual Website Optimizer, Yotpo Loyalty & Referrals, Apple Pay, and more. Explore Bauer Hockey's tech stack below.

  • Visual Website Optimizer
    Analytics
  • Yotpo Loyalty & Referrals
    Loyalty And Gamification
  • Apple Pay
    Payment Processing
  • Priority Hints
    Performance
  • Microsoft Azure
    Platform As A Service
  • PHP
    Programming Languages
  • Cloudflare Bot Management
    Security
  • Box
    Team Collaboration

Bauer Hockey's Email Address Formats

Bauer Hockey uses at least 1 format(s):
Bauer Hockey Email FormatsExamplePercentage
First.Last@bauer.comJohn.Doe@bauer.com
98%
First@bauer.comJohn@bauer.com
1%
FLast@bauer.comJDoe@bauer.com
1%

Frequently Asked Questions

Where is Bauer Hockey's headquarters located?

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Bauer Hockey's main headquarters is located at 100 Domain Drive Exeter, New Hampshire 03833 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Bauer Hockey's phone number?

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You can contact Bauer Hockey's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bauer Hockey's official website and social media links?

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Bauer Hockey's official website is bauer.com and has social profiles on LinkedIn.

What is Bauer Hockey's SIC code NAICS code?

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Bauer Hockey's SIC code is 5137 - Women's, Children's, and Infants' Clothing and Accessories NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Bauer Hockey have currently?

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As of May 2026, Bauer Hockey has approximately 769 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Marketing Officer: M. M.Vice President Of N.A. Sales: S. K.Vice President Of Product Development: M. D.. Explore Bauer Hockey's employee directory with LeadIQ.

What industry does Bauer Hockey belong to?

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Bauer Hockey operates in the Sporting Goods Manufacturing industry.

What technology does Bauer Hockey use?

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Bauer Hockey's tech stack includes Visual Website OptimizerYotpo Loyalty & ReferralsApple PayPriority HintsMicrosoft AzurePHPCloudflare Bot ManagementBox.

What is Bauer Hockey's email format?

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Bauer Hockey's email format typically follows the pattern of First.Last@bauer.com. Find more Bauer Hockey email formats with LeadIQ.

Bauer Hockey

Sporting Goods ManufacturingNew Hampshire, United States501-1000 Employees

Bauer Hockey is described as the world's leading designer, developer, manufacturer and marketer of ice hockey equipment. The company is located at 100 Domain Drive, Exeter, New Hampshire 03833, United States. It operates in the sporting goods manufacturing industry and employs between 501 and 1000 people. Bauer Hockey was founded in 1927 in Kitchener, Ontario, and pioneered the first skate with a blade attached to a boot, a development that influenced how the game is played. Since its founding, Bauer has continued to develop products in the ice hockey equipment market.

Section iconCompany Overview

Headquarters
100 Domain Drive Exeter, New Hampshire 03833 United States
Phone number
Website
bauer.com
SIC Code
5137 - Women's, Children's, and Infants' Clothing and Accessories
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Bauer Hockey's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Bauer Hockey's revenue is estimated to be in the range of $50M$100M

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