Insights

Innovative Product Launches Warrior Sports frequently introduces new high-performance equipment, such as the Novium 2 Pro and updated Nemesis chest pad, indicating a strong product development pipeline. This presents opportunities to offer complementary accessories, custom branding solutions, and technology integration services to enhance their innovative offerings.

Strong Industry Recognition Recent awards including Best Animation at the Delhi Shorts International Film Festival and individual league honors showcase Warrior’s engagement and prestige within the sports community. Partnering on marketing campaigns or sponsorships could leverage their reputation to expand visibility and customer reach.

Strategic Expansion & Partnerships The company’s recent partnership with the Komets hockey team and key personnel hires suggest ongoing strategic growth efforts. This creates potential for sales of team apparel, branded equipment, and collaborative product lines tailored to team sports and youth programs.

Technological Engagement Warrior’s use of advanced tech stacks like Salesforce Commerce Cloud and creative tools demonstrates their focus on digital and e-commerce channels. Providing scalable CRM, digital marketing, or custom eCommerce solutions could support their sales growth and global reach.

Market Position & Growth Potential With revenues estimated between $50M and $100M and leadership in lacrosse and hockey equipment, Warrior Sports is positioned for continued expansion within niche sports markets. Offering specialized product management, distribution solutions, or global logistics services could capitalize on their growth trajectory.

Warrior Sports Tech Stack

Warrior Sports uses 8 technology products and services including Instagram, Facebook Pixel, TikTok, and more. Explore Warrior Sports's tech stack below.

  • Instagram
    Advertising
  • Facebook Pixel
    Analytics
  • TikTok
    Audio, Video, Graphics
  • Zendesk
    Documentation Tools
  • Sage
    Enterprise Resource Planning
  • yepnope.js
    Javascript Frameworks
  • Klaviyo
    Marketing Automation
  • Facebook
    Widgets

Warrior Sports's Email Address Formats

Warrior Sports uses at least 1 format(s):
Warrior Sports Email FormatsExamplePercentage
First.Last@warrior.comJohn.Doe@warrior.com
90%
Last@warrior.comDoe@warrior.com
9%
FLast@warrior.comJDoe@warrior.com
1%

Frequently Asked Questions

Where is Warrior Sports's headquarters located?

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Warrior Sports's main headquarters is located at 7080 23 Mile Road Shelby, Michigan 48316 United States. The company has employees across 5 continents, including North AmericaEuropeAfrica.

What is Warrior Sports's phone number?

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You can contact Warrior Sports's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Warrior Sports's official website and social media links?

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Warrior Sports's official website is warrior.com and has social profiles on LinkedIn.

What is Warrior Sports's NAICS code?

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Warrior Sports's NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Warrior Sports have currently?

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As of May 2026, Warrior Sports has approximately 254 employees across 5 continents, including North AmericaEuropeAfrica. Key team members include Chief Executive Officer: C. A.Chief Executive Officer And Founder And Artist: J. C.Chief Marketing Officer: D. D.. Explore Warrior Sports's employee directory with LeadIQ.

What industry does Warrior Sports belong to?

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Warrior Sports operates in the Sporting Goods Manufacturing industry.

What technology does Warrior Sports use?

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Warrior Sports's tech stack includes InstagramFacebook PixelTikTokZendeskSageyepnope.jsKlaviyoFacebook.

What is Warrior Sports's email format?

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Warrior Sports's email format typically follows the pattern of First.Last@warrior.com. Find more Warrior Sports email formats with LeadIQ.

When was Warrior Sports founded?

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Warrior Sports was founded in 1992.

Warrior Sports

Sporting Goods ManufacturingMichigan, United States201-500 Employees

Warrior Sports is a sporting goods manufacturer headquartered in Shelby Township, Michigan, with the listed address 7080 23 Mile Road, Shelby, MI 48316, United States. The company develops and produces equipment, footwear, and apparel for lacrosse and hockey athletes of all ages and abilities. Founded in 1992, Warrior Sports was acquired by New Balance Athletic Shoe, Inc. in February 2004, and its 2007 acquisition of Brine Sporting Goods expanded its presence in lacrosse and hockey markets. The organization employs between 201 and 500 people and operates in the sporting goods manufacturing industry. Recent product initiatives include the Novium line, with models such as the Super Novium and the Novium 2 Pro, as well as the Nemesis chest pad introduced in March 2024.

Section iconCompany Overview

Headquarters
7080 23 Mile Road Shelby, Michigan 48316 United States
Phone number
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1992
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Warrior Sports's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Warrior Sports's revenue is estimated to be in the range of $50M$100M

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