Market Leadership BetMGM is a leading player in the U.S. online sports betting and gaming market, backed by MGM Resorts' extensive land-based casino presence, offering multiple evolving brands such as Borgata Casino and Party Poker, which provides a strong foundation for cross-promotion and new product integrations.
Technological Innovation Leveraging state-of-the-art technology from Entain and utilizing advanced tech stacks like SQL, MLflow, and Google Analytics, BetMGM demonstrates a commitment to cutting-edge gaming solutions, opening opportunities for partnership around data analytics, personalization, and scalable infrastructure enhancements.
Recent Growth Initiatives Recent launches such as the Jeter slot, Wheel of Fortune Online Casino in Ontario, and strategic partnerships with Playtech and other game providers highlight BetMGM’s active expansion in new markets and content offerings, presenting opportunities to support their market entry strategies and diversify gaming portfolios.
Brand Recognition Awarded Casino Operator of the Year at EGR North America Awards 2022, BetMGM’s strong brand recognition and reputation create a solid platform for co-marketing, technology collaborations, and loyalty program enhancements in the highly competitive U.S. market.
Financial Growth Potential With an estimated revenue between $100 million and $250 million and strong backing from MGM Resorts, BetMGM offers significant growth potential for enterprise solutions, customer engagement tools, and operational optimizations to support their competitive expansion in the U.S. gambling industry.