Insights

Growth Reach PointsBet has expanded from Australia to Canada and recently joined forces with MIXI, Inc., signaling a strategy to broaden global reach and cross market opportunities. This presents upsell possibilities for unified cross-border digital entertainment and sports betting solutions, localized content, and regional compliance support.

Strategic Partnership The 2025 collaboration with MIXI, a Tokyo-based digital entertainment company, suggests a potential to sell integrated social and community-building features, live event experiences, and scalable engagement tools to enhance user acquisition and retention in emerging markets.

Tech Enablement PointsBet’s tech stack and emphasis on cutting‑edge product innovation indicate a readiness to partner on advanced analytics, personalization engines, and omnichannel platforms that improve conversion, wagering performance, and responsible gambling safeguards.

Financial Spotlight With reported revenue in the mid‑range, there is room to position enterprise-grade IT services, cost optimization, cloud efficiency, and data governance offerings to optimize margins while supporting scalable growth in a competitive online gaming market.

Leadership & Growth Active leadership engagement in quarterly investor communications and annual meetings creates opportunities to tailor executive briefing decks, competitive benchmarking, and strategic roadmaps for potential technology partners and consultants seeking high‑visibility collaboration.

PointsBet Tech Stack

PointsBet uses 8 technology products and services including The Trade Desk, DoubleClick Floodlight, Zendesk, and more. Explore PointsBet's tech stack below.

  • The Trade Desk
    Advertising
  • DoubleClick Floodlight
    Advertising
  • Zendesk
    Documentation Tools
  • Cart Functionality
    E-commerce
  • Microsoft 365
    Email
  • dc.js
    Javascript Graphics
  • HSTS
    Security
  • X-UA-Compatible
    Web Tools And Plugins

Media & News

PointsBet's Email Address Formats

PointsBet uses at least 2 format(s):
PointsBet Email FormatsExamplePercentage
First.Last@pointsbet.comJohn.Doe@pointsbet.com
99%
LastFir@pointsbet.comDoeJoh@pointsbet.com
1%

Frequently Asked Questions

What is PointsBet's stock symbol?

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PointsBet is a publicly traded company; the company's stock symbol is PBH.AX.

What is PointsBet's official website and social media links?

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PointsBet's official website is pointsbet.com.au and has social profiles on LinkedIn.

How much revenue does PointsBet generate?

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As of July 2026, PointsBet's annual revenue is estimated to be $50M - $100M.

What is PointsBet's NAICS code?

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PointsBet's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does PointsBet have currently?

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As of July 2026, PointsBet has approximately 327 employees across 5 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer - Australia: A. C.Cfo & Director: N. F.Chief Marketing Officer: S. K.. Explore PointsBet's employee directory with LeadIQ.

What industry does PointsBet belong to?

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PointsBet operates in the IT Services and IT Consulting industry.

What technology does PointsBet use?

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PointsBet's tech stack includes The Trade DeskDoubleClick FloodlightZendeskCart FunctionalityMicrosoft 365dc.jsHSTSX-UA-Compatible.

What is PointsBet's email format?

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PointsBet's email format typically follows the pattern of First.Last@pointsbet.com. Find more PointsBet email formats with LeadIQ.

When was PointsBet founded?

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PointsBet was founded in 2015.
PointsBet logo

PointsBet

IT Services and IT ConsultingVictoria, Australia201-500 Employees

PointsBet is a mid-sized IT services and IT consulting company based in Melbourne, Australia, that operates a platform for sportsbook and online gaming experiences. Since its 2017 launch, it has expanded its services to customers across Australia and Canada, with a focus on a safe, responsible user experience. Its offering centers on technology-driven betting and gaming experiences for sports and racing enthusiasts. In 2025, PointsBet formed a partnership with MIXI, Inc., a Tokyo-based digital entertainment company, to combine MIXI’s community-building capabilities with PointsBet’s technology and product development. The company’s workforce is described as diverse, blending technology, sports knowledge, and creative vision to support a platform for global sports and racing fans. Headquartered in Melbourne, PointsBet sits in the IT services and IT consulting space while pursuing opportunities at the intersection of digital entertainment.

Section iconCompany Overview

Stock Symbol
PBH.AX
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2015
Employees
201-500

Section iconFunding & Financials

  • $50M - $100M

    PointsBet's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    PointsBet's revenue is estimated to be in the range of $50M - $100M

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