Insights

Niche Market Appeal Big Dog Sportswear's focus on high-quality, affordable activewear with humorous and culturally relevant graphics positions it strongly within the casual and lifestyle apparel segments. Targeting consumers seeking fun, expressive sportswear offers opportunities for collaborations, limited editions, or licensing deals with popular entertainment brands.

Growing Customer Base With a customer-driven reputation built on Quality-Value-Fun, the company has a broad demographic appeal across men, women, and children. This presents opportunities to expand into new lifestyle categories or develop targeted marketing campaigns aimed at families, sports enthusiasts, and youth markets.

Digital Engagement Strategies Using tools like Facebook Pixel, Google Analytics, and Google Tag Manager indicates a strong digital marketing footprint. Leveraging this data-driven approach can enhance personalized marketing, retargeting efforts, and optimize online sales channels to boost revenue.

Product Development Opportunities The emphasis on unique, graphic-driven apparel suggests potential for expanding product lines into accessories, collaborations with artists, or licensed themes that resonate with current pop culture trends, appealing to existing loyal customers and attracting new segments.

Competitive Positioning As a smaller player with an estimated revenue of up to $25 million, Big Dog can leverage its agility and brand identity to build special collections or exclusive products that differentiate from larger competitors, fostering customer loyalty and capturing niche market share.

Big Dog Sportswear Tech Stack

Big Dog Sportswear uses 8 technology products and services including Facebook Pixel, Google Analytics Enhanced eCommerce, oEmbed, and more. Explore Big Dog Sportswear's tech stack below.

  • Facebook Pixel
    Analytics
  • Google Analytics Enhanced eCommerce
    Analytics
  • oEmbed
    Dev Tools
  • Handlebars
    Javascript Frameworks
  • X-XSS-Protection
    Security
  • Google Tag Manager
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology
  • Max Mega Menu
    Widgets

Media & News

Big Dog Sportswear's Email Address Formats

Big Dog Sportswear uses at least 1 format(s):
Big Dog Sportswear Email FormatsExamplePercentage
FirstL@bigdogs.comJohnD@bigdogs.com
83%
FirstLast@bigdogs.comJohnDoe@bigdogs.com
12%
F.Last@bigdogs.comJ.Doe@bigdogs.com
3%
FLast@bigdogs.comJDoe@bigdogs.com
2%

Frequently Asked Questions

Where is Big Dog Sportswear's headquarters located?

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Big Dog Sportswear's main headquarters is located at 25 West Anapamu Street Santa Barbara, California 93101 United States. The company has employees across 4 continents, including North AmericaSouth AmericaOceania.

What is Big Dog Sportswear's phone number?

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You can contact Big Dog Sportswear's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Big Dog Sportswear's official website and social media links?

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Big Dog Sportswear's official website is bigdogs.com and has social profiles on LinkedIn.

What is Big Dog Sportswear's SIC code NAICS code?

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Big Dog Sportswear's SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 44-45 - Retail Trade.

How many employees does Big Dog Sportswear have currently?

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As of February 2026, Big Dog Sportswear has approximately 20 employees across 4 continents, including North AmericaSouth AmericaOceania. Key team members include Vice President Marketing: Z. H.Owner: L. F.Owner: M. J.. Explore Big Dog Sportswear's employee directory with LeadIQ.

What industry does Big Dog Sportswear belong to?

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Big Dog Sportswear operates in the Retail industry.

What technology does Big Dog Sportswear use?

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Big Dog Sportswear's tech stack includes Facebook PixelGoogle Analytics Enhanced eCommerceoEmbedHandlebarsX-XSS-ProtectionGoogle Tag ManagerX-Content-Type-OptionsMax Mega Menu.

What is Big Dog Sportswear's email format?

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Big Dog Sportswear's email format typically follows the pattern of FirstL@bigdogs.com. Find more Big Dog Sportswear email formats with LeadIQ.

When was Big Dog Sportswear founded?

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Big Dog Sportswear was founded in 1983.

Big Dog Sportswear

RetailCalifornia, United States11-50 Employees

Big Dog Sportswear produces high quality, reasonably priced active wear and accessories for men, women, and children of all ages. Created at our headquarters in Santa Barbara, California, our collection of graphic tees, lifestyle apparel, and accessories reflects the activities and sports popular in California and across the country. In addition to sports, humor, attitude, hobby, and occupation themed graphics, we enjoy creating graphics that poke fun at famous people, current events and pop culture.

THE LEGEND
Big Dog Sportswear was conceived in 1983 by friends during a weekend river-rafting expedition. Before the adventurous group made its way down the choppy white waters, each was presented with a pair of over-sized, vividly colored shorts. Everyone loved the shorts and one enthusiastic member exclaimed, "Man, these puppies are BIG!" Thus, the phrase that became the inspiration for the legendary Big Dog name and logo was born.

THE BRAND
What is Quality-Value-Fun? We're glad you asked, because Quality-Value-Fun is what differentiates Big Dogs from the rest of the pack! Big Dogs stands for High Quality, Good Value, and Fun products.  Big Dogs has a long history of providing quality products at a great value. Our products feature superior fabrics, construction, and workmanship. From softer materials to stronger seams, Big Dogs places an emphasis on providing top quality merchandise at reasonable prices. 

Big Dogs unique brand recipe of Quality-Value-Fun has been applauded by millions of our customers across the country and has been at the cornerstone of building our brand reputation.

Section iconCompany Overview

Headquarters
25 West Anapamu Street Santa Barbara, California 93101 United States
Phone number
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
44-45 - Retail Trade
Founded
1983
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Big Dog Sportswear's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Big Dog Sportswear's revenue is estimated to be in the range of $10M$25M

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