Market expansion Bilendi recently expanded its geographic footprint with new offices in Amsterdam and Western Europe, signaling growth in Europe and potential cross-border data collection and multi-country market research capabilities for clients seeking pan-European insights.

Acquisition momentum The group completed the Netquest acquisition in December 2024, enhancing technology and data capabilities in Iberia and Latin America, creating upsell opportunities for clients needing broadened panel access and regional reach.

Niche targeting With the launch of Niche Sampling in 2023, Bilendi offers highly targeted audience sampling for small or specialized segments, enabling sales conversations around precise market segments and improved sample quality for research programs.

Loyalty and data assets Bilendi’s dual focus on Loyalty Solutions and Market Research Solutions provides a broad data and engagement platform, allowing cross-sell opportunities to clients seeking both consumer loyalty programs and robust data-driven insights.

Wealth of expertise A large team of over 650 experts serving 4,000+ clients across 18 countries indicates reliability and scale, presenting a compelling case for enterprise deals, long-term partnerships, and multi-country programs with predictable delivery.