Crypto onramp Bitnovo has developed multiple onramps including an app, physical cash coupons, and an ATM network, presenting a sales opportunity to expand through partnerships with retailers, fintechs, and payment processors seeking crypto integration for Spain and Europe.

Self-custody advocate Bitnovo emphasizes user custody of private keys, appealing to security-conscious customers and institutions; potential upsell for wallet services, custody solutions, and enterprise-grade security features to traders and businesses.

Business automation Recent launches enable automated crypto payments for businesses and AI-enabled workflows, signaling a fit for SMBs and mid-market firms seeking scalable crypto payout, payroll, or supplier settlement solutions.

Strategic partnerships Collaborations with WiPay, Seamae, and other onramp providers indicate a growth path through channel partnerships and integrated payment rails; target fintechs and banks seeking to offer crypto-enabled payment experiences.

Market expansion With a focus on the Spanish-speaking market, growing footprint via apps, coupons in 40,000 stores, and crypto gateway offerings like Bitnovo Pay, there are opportunities to target regional merchants, e-commerce platforms, and travel/payments ecosystems looking to add crypto payments.