Market Position As the only authorized Xerox agency in Chicago and the Northwest Suburbs, Black Dog Solutions holds a unique market position, providing exclusive access to Xerox products and services which can be leveraged to upsell additional Xerox solutions and services to local businesses.

Growth Potential With a revenue range of 1M to 10M and a small to medium-sized team, there is significant scope for expanding sales efforts to mid-market firms seeking reliable office equipment and print management solutions.

Technology Integration Their use of diverse tech stacks like WordPress, Angular, and PHP suggests an openness to digital solutions; engaging clients on integrated digital workflows and managed IT services could open new cross-selling opportunities.

Sustainability Focus Offering Xerox's range of supplies and financing options indicates an emphasis on flexible, cost-effective solutions, which appeals to budget-conscious businesses looking for sustainable print management and leasing programs.

Competitive Edge Compared to larger IT and consulting firms with extensive staffing, Black Dog Solutions can position itself as a personalized, local expert for office equipment needs, appealing to small and mid-sized businesses seeking dedicated service providers.