Retail Tech Leap Brickwork targets brands and retailers aiming to bridge online and offline experiences, presenting a potential upsell to customers needing advanced digital storefronts, appointment booking, and local content strategies.

BOPIS Opportunity Recent launch of Buy Online Pickup In Store (BOPIS) creates a cross-sell path to retailers seeking seamless online-to-in-store fulfillment, presenting opportunities to integrate Brickwork’s geo-location and in-store experiences with logistics partners.

Acquisition Momentum DevHub acquisition and ongoing integration with Brickwork suggest a broader data platform strategy, signaling opportunities to position cross-sell or upsell around the combined Data Experience Platform for customer journeys.

High-Value Prospects Brand/retailer customers cited include Nike, Saks Fifth Avenue, and Bonobos, indicating Brickwork’s credibility with premium, fashion-forward brands and potential to target other large, omnichannel-aware retailers.

Analytics Driven Brickwork’s data map of digital-to-store journeys and analytics capabilities provide a foundation for selling enhanced consumer insights and attribution features to optimize store visits and in-store marketing ROI.