Rural expansion Broadlinc is actively expanding rural broadband in Kentucky using IP Infusion’s ocnos and RocNet partnership, signaling opportunities to upsell scalable network solutions, managed services, and additional bandwidth packages for underserved counties.

Longstanding partnerships With a decade-long relationship with RocNet and ongoing collaboration for training and configurations, there is a foundation for bundled service offerings, joint marketing, and referral-based sales initiatives to accelerate new customer acquisition.

Public funding leverage Multiple grants and state funds have supported Broadlinc’s network builds (notably the 9.2M Kentucky Broadband Deployment Fund and 100K Owen County grant), presenting opportunities to position complementary services such as advanced WiFi, security, or enterprise-grade solutions to grant-funded projects.

Community initiatives Launches like free high-speed WiFi at the Owen County Fairgrounds and e-commerce features indicate a focus on community engagement and digital inclusion, opening doors for sponsorships, training programs, and targeted residential/business service packages within local demographic segments.

Scale-ready tech Broadlinc utilizes a modern tech stack (AWS, Google Cloud, Shopify, HubSpot, Google Ads) which supports scalable customer journeys and digital marketing. This enables targeted upsell of higher-tier internet plans, managed services, and add-on digital communication products to current customers.