Retail Partnerships Position Broken Top Brands to expand wholesale by securing exclusive SKUs and co-branded bundles with existing retail partners such as Terrain, Crate & Barrel, Macy's, Nordstrom's, and Whole Foods, while pursuing additional department store and specialty retailer placements across the US and Canada.

Category Expansion Leverage proven capabilities in candles, lotions, soaps, diffusers, perfumes and men’s lines to offer private label or exclusive product programs for retailers, accelerating category adjacency and increasing average order value through bundled sets and cross sell.

Digital Growth Capitalize on the current tech stack including AWIN, Mailchimp and Shopify to drive B2B and B2C campaigns, create retailer facing marketing playbooks, and boost online conversions with enhanced product reviews, payments options and targeted email programs.

Cross Border Growth Scale distribution in the US and Canada by deepening retailer relationships with mid market and premium lifestyle brands, while aligning logistics and compliance to support national retailers omni channel initiatives.

Strategic Partnerships Use ongoing collaborations with Papersalt and Roxy to attract additional brand partners for fragrance and personal care, crafting co-branded launches and limited editions that generate buzz and extend reach into new consumer segments.