Insights

Expanding Product Line Brooklinen's expansion beyond bedding into bath goods, accessories, and loungewear presents cross-selling opportunities to offer complementary products to its existing customer base.

Positive Customer Feedback With over 100,000 5-star reviews and recognition from reputable sources, such as The New York Times’ Wirecutter, leveraging customer testimonials as social proof can aid in building trust with potential customers and driving sales.

Direct-to-Consumer Model By offering high-quality products directly to customers without a luxury markup, Brooklinen can highlight its value proposition of premium quality at accessible prices, appealing to price-conscious consumers and attracting new buyers.

Technology Integration Utilizing tech tools like Hotjar, LiveChat, and Microsoft can enhance the overall customer experience, facilitate smoother online transactions, and provide personalized support to improve customer satisfaction and potentially increase conversion rates.

Market Positioning Strategy Positioning Brooklinen as 'The Internet's Favorite Sheets' and emphasizing its industry accolades can help differentiate the brand from competitors like Parachute Home and attract buyers looking for trusted and highly rated home essentials, potentially driving sales growth.

Brooklinen Tech Stack

Brooklinen uses 8 technology products and services including Kenshoo, Hotjar, Cart Functionality, and more. Explore Brooklinen's tech stack below.

  • Kenshoo
    Ad Verification And Optimization
  • Hotjar
    Analytics
  • Cart Functionality
    E-commerce
  • Moment.js
    Javascript Libraries
  • LiveChat
    Live Chat
  • Microsoft
    Miscellaneous
  • Greenhouse
    Recruitment Marketing
  • Zoom
    Web Conferencing

Media & News

Brooklinen's Email Address Formats

Brooklinen uses at least 1 format(s):
Brooklinen Email FormatsExamplePercentage
First.Last@brooklinen.comJohn.Doe@brooklinen.com
33%
First@brooklinen.comJohn@brooklinen.com
32%
Last@brooklinen.comDoe@brooklinen.com
2%
First.Last@brooklinen.comJohn.Doe@brooklinen.com
33%

Frequently Asked Questions

Where is Brooklinen's headquarters located?

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Brooklinen's main headquarters is located at 10 Jay St Brooklyn, New York 11201 US. The company has employees across 6 continents, including North AmericaAfricaEurope.

What is Brooklinen's phone number?

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You can contact Brooklinen's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Brooklinen's official website and social media links?

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Brooklinen's official website is brooklinen.com and has social profiles on LinkedIn.

How much revenue does Brooklinen generate?

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As of November 2024, Brooklinen's annual revenue reached $35M.

What is Brooklinen's SIC code?

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Brooklinen's SIC code is 5023 - Home furnishings.

How many employees does Brooklinen have currently?

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As of November 2024, Brooklinen has approximately 170 employees across 6 continents, including North AmericaAfricaEurope. Key team members include Chief Executive Officer, Board Director: B. M.Chief Operating Officer: R. L.Chief Merchandising Officer: K. H.. Explore Brooklinen's employee directory with LeadIQ.

What industry does Brooklinen belong to?

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Brooklinen operates in the Retail industry.

What technology does Brooklinen use?

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Brooklinen's tech stack includes KenshooHotjarCart FunctionalityMoment.jsLiveChatMicrosoftGreenhouseZoom.

What is Brooklinen's email format?

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Brooklinen's email format typically follows the pattern of . Find more Brooklinen email formats with LeadIQ.

When was Brooklinen founded?

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Brooklinen was founded in 2014.
Brooklinen

Brooklinen

RetailNew York, United States51-200 Employees

Brooklinen, home of The Internet’s Favorite Sheets, was founded in 2014 with one goal in mind: We want you to be comfortable. 

We believe everyone deserves beautiful home essentials, and our approach to provide these is simple: Create high-quality products using the finest materials – from bedding to towels and everything in between – and offer these products directly to our customers (without the luxury markup!). As we’ve expanded beyond the bedroom, introducing bath goods, accessories, loungewear, our Spaces marketplace and IRL retail stores (with many more opening in 2022 and beyond!), our goal of keeping you comfortable has remained at the forefront. 

We take pride in our products and think you will, too: Our sheets, towels and more have received over 100,000 5-star reviews and been recognized by numerous industry tastemakers such as Apartment Therapy, Good Housekeeping, The New York Times’ Wirecutter and many more.

Section iconCompany Overview

Headquarters
10 Jay St Brooklyn, New York 11201 US
Phone number
SIC Code
5023 - Home furnishings
Founded
2014
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$50M

    Brooklinen's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Brooklinen's revenue is in the range of $10M$50M

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