Boutique to B2B Burke Decor operates a design-focused home store with B2B purchasing and procurement services for architects, interior designers, hospitality firms, property managers, and contractors, presenting clear sales opportunities in professional channels and high-value projects.

Expanding Product Catalog The online catalog features over 80,000 items, signaling strong cross-sell potential and the ability to upsell to professional clients with varied sourcing needs across materials, decor, and design elements.

Design Expertise An in-house design team supports clients on decorating projects of any size, which can be leveraged to offer premium services, project-based packages, and higher-margin design collaboration opportunities with firms seeking turnkey solutions.

Strategic Partnerships Recent collaborations with Piet Hein Eek and Drew Barrymore Show indicate a propensity for high-visibility partnerships, suggesting opportunities to co-market with design icons and leverage brand associations to win larger institutional or hospitality accounts.

Tech and Analytics Adopted tech stack including analytics and advertising tools (Crazy Egg, Microsoft Clarity, Snowplow, etc.) supports targeted outreach and retargeting; sales teams can harness these insights to tailor pitches to designers, architects, and procurement professionals and optimize account-based campaigns.