Insights

Market Focus Campfire's primary target market is Tier 1 and Tier 2 automotive suppliers facing margin pressures from raw material volatility, OEM pricing strategies, and global trade shifts, representing a strong opportunity to offer tailored enterprise software solutions.

Recent Investment With a recent $37 million majority investment from Invictus Growth Partners, Campfire is positioned for accelerated growth and product expansion, making it a strategic partner for investors and technology providers aiming to capitalize on automotive manufacturing digitalization.

Financial Health Generating between $50 million and $100 million in revenue, Campfire demonstrates solid financial performance within the manufacturing software sector, indicating a stable platform for joint ventures or upselling AI-driven profitability tools.

Expansion Potential Campfire's focus on real-time, AI-powered profitability intelligence within the automotive supplier ecosystem suggests significant opportunities for integrations with complementary manufacturing, supply chain, and analytics platforms to enhance value propositions.

Industry Positioning As a specialized provider with a clear offering for automotive suppliers, Campfire's niche market positioning presents opportunities for strategic alliances with broader enterprise software vendors seeking to deepen penetration in the manufacturing industry.

Campfire Interactive Tech Stack

Campfire Interactive uses 8 technology products and services including Open Graph, Redgate, Microsoft 365, and more. Explore Campfire Interactive's tech stack below.

  • Open Graph
    Content Management System
  • Redgate
    Database Management
  • Microsoft 365
    Email
  • Spring Boot
    Frameworks And Libraries
  • JSON-LD
    Javascript Frameworks
  • X-XSS-Protection
    Security
  • Google Tag Manager
    Tag Management
  • X-Content-Type-Options
    Web & Portal Technology

Campfire Interactive's Email Address Formats

Campfire Interactive uses at least 2 format(s):
Campfire Interactive Email FormatsExamplePercentage
FirstL@cfi2.comJohnD@cfi2.com
63%
First@cfi2.comJohn@cfi2.com
19%
First.Last@cfi2.comJohn.Doe@cfi2.com
8%
Last@cfi2.comDoe@cfi2.com
5%
LastF@cfi2.comDoeJ@cfi2.com
2%
FL@cfi2.comJD@cfi2.com
2%
FLast@cfi2.comJDoe@cfi2.com
1%

Frequently Asked Questions

Where is Campfire Interactive's headquarters located?

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Campfire Interactive's main headquarters is located at 2111 Old Earhart Road Ann Arbor, Michigan 48105 United States. The company has employees across 2 continents, including North AmericaAsia.

What is Campfire Interactive's phone number?

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You can contact Campfire Interactive's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Campfire Interactive's official website and social media links?

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Campfire Interactive's official website is campfire-interactive.com and has social profiles on LinkedIn.

What is Campfire Interactive's SIC code NAICS code?

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Campfire Interactive's SIC code is 7372 - Prepackaged Software NAICS code is 5112 - Software Publishers.

How many employees does Campfire Interactive have currently?

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As of March 2026, Campfire Interactive has approximately 75 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer: A. G.Vice President Sales & Strategy, Automotive: S. W.Vice President Of Business Transformation & Corporate Strategy: J. V.. Explore Campfire Interactive's employee directory with LeadIQ.

What industry does Campfire Interactive belong to?

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Campfire Interactive operates in the Software Development industry.

What technology does Campfire Interactive use?

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Campfire Interactive's tech stack includes Open GraphRedgateMicrosoft 365Spring BootJSON-LDX-XSS-ProtectionGoogle Tag ManagerX-Content-Type-Options.

What is Campfire Interactive's email format?

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Campfire Interactive's email format typically follows the pattern of FirstL@cfi2.com. Find more Campfire Interactive email formats with LeadIQ.

Campfire Interactive

Software DevelopmentMichigan, United States51-200 Employees

In today’s supplier landscape, profitability is under constant pressure: raw material volatility, OEM price-downs, EV program uncertainty, and global trade shifts. Spreadsheets and siloed systems can’t keep pace. Campfire equips automotive suppliers with real-time visibility and AI-powered guardrails to make every forecast, every quote, and every program decision margin-aware.

By embedding profitability intelligence into daily workflows, suppliers can protect margins, grow revenue, and improve win rates—without adding headcount or complexity.

Campfire delivers a Profit Optimization Platform purpose-built for Tier 1 and Tier 2 automotive suppliers.

It unifies forecasting, quoting, and program execution into a single intelligence layer that continuously analyzes cost drivers, customer program changes, and market dynamics—helping suppliers turn volatility into margin gains.

Section iconCompany Overview

Headquarters
2111 Old Earhart Road Ann Arbor, Michigan 48105 United States
Phone number
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Campfire Interactive's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Campfire Interactive's revenue is estimated to be in the range of $50M$100M

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