Institutional Focus Present Cardano as a trusted partner for pension funds, insurers and long‑term asset owners, highlighting Mercer backing and local Dutch market expertise to align with their governance, regulatory needs and long‑term objectives.

Global-Local Strength Emphasize the combination of Dutch market insights with Mercer’s global research, tools and solutions to offer scalable investment solutions, private markets, risk management and advisory tailored to enterprise clients.

Tech Enablement Leverage Cardano’s tech stack and data capabilities (HubSpot, Google Tag Manager, JSON-LD, etc.) to propose modernization, data-driven advisory, client onboarding automation, and enhanced reporting for institutional clients.

Growth Signals Capitalize on the recent Cardano governance upgrades and mainnet readiness in Cardano’s ecosystem to position a joint offering around secure, compliant, and innovative investment strategies that appeal to risk-aware investors.

Pricing / Revenue With substantial revenue and a mid‑sized employee base, target upsell opportunities in advisory services, risk management, and diversified portfolios, including private markets, to broaden AUM and deepen long-term client relationships.