Market niche Target organizations such as schools, churches, and nonprofits that regularly host fundraising events and community activities, offering Carnival Savers’ affordable carnival supplies and project-based kits as a one-stop solution.

New product momentum Leverage recent game launches like Snail on the Trail to position as a supplier of innovative, socially distanced entertainment options, appealing to events seeking safe, engaging activities.

Affordable breadth Highlight the catalog growth from hundreds to over a thousand items and the easy price-based browsing to attract budget-conscious organizers planning multiple-event supply needs.

Tech-enabled sales Utilize current tech stack and online channels (BigCommerce, AWS, PayPal, Apple Pay, Venmo, Mailgun) to optimize digital storefronts, streamlined checkout, and targeted email campaigns for outreach and retention.

Growth potential With revenue in the single-to-low double-digit millions and a focused niche, pursue partnerships with schools districts, church networks, and nonprofit associations, plus B2B collaborations with event planners and fundraisers.