Caswell-Massey
RetailNew Jersey, United States11-50 Employees
Caswell-Massey is a long-established American retailer in the fragrance and grooming space, tracing its origins to 1752. Its archives preserve bespoke formulas and exclusive scents developed for celebrated figures, while its bath and body lines are built around fragrance-rich, high-quality ingredients. The company operates from Edison, New Jersey. Its customer base includes shoppers seeking traditional, luxurious personal care items such as triple-milled soaps, classic fragrances, shaving soaps and balms, and carefully crafted grooming accessories, all underpinned by dependable service. Within the wider retail landscape, Caswell-Massey positions itself as a heritage brand that blends a storied past with selective modern collaborations. It has engaged in collaborations with International Flavors & Fragrances and The New York Botanical Garden to develop bar soaps, lotions, and fragrances aimed at modernizing the heritage lineup.
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