Small Biz Focus Target the company as a Milwaukee-based micro firm (2-10 employees) that positions itself as a one-stop technology provider for small businesses, presenting an opportunity to upsell managed IT services, network design, and ongoing support that scales with their clients.

Full-Service Capabilities Leverage their offering of network infrastructure, software/hardware support, and website development to propose bundled IT solutions, including cloud hosting, web hosting, and digital presence enhancements to expand their product suite.

Cloud Tech Stack Noting familiarity with Amazon Web Services, Google Cloud, OpenResty, Nginx, and Apache, present opportunities to optimize cloud cost, migrate workloads, or implement secure cloud-native architectures for clients seeking scalable IT ecosystems.

Growth Potential With revenue in the $0-$1M range and a broad vendor stack, position as a partner to help formalize process, certifications, and scalable service delivery to capture more mid-market and small business opportunities in the Milwaukee region.

Competitive Positioning Highlight their single-source solution approach as a differentiator to win clients who need consolidated tech support, while offering strategies for competitive pricing, service level agreements, and recurring revenue models to stabilize cash flow.