Product Expansion Cigar City Brewing has been actively launching new beer varieties, such as Cosmic Crown and Jai Alai mixed packs, indicating potential sales opportunities to introduce these products to new markets and customers.
Collaborations & Innovations The release of Deceptive Decor, a collaboration with 7venth Sun Brewing, and a ready-to-drink cocktail called Paper Plane showcase the company's innovative approach, presenting opportunities for unique offerings in the craft beer market to attract new customers.
Brand Refresh With the launch of a new look for Jai Alai and Jai Alai Ween 2021, Cigar City Brewing has shown a commitment to refreshing its brand and engaging consumers with exciting updates, creating opportunities for promotional campaigns and increased brand visibility.
Revenue & Market Position With a revenue range of $10M - $50M, Cigar City Brewing falls within the economic bracket of its similar companies like Deschutes Brewery and Lagunitas Brewing Company. Understanding the revenue potential of these players can aid in strategic market positioning and pricing strategies.
Exclusive Offerings By introducing exclusive and limited-time offerings like Halloween-inspired beers during Jai Alai Ween 2021, Cigar City Brewing can leverage the scarcity factor to create buzz and drive sales, enticing beer enthusiasts with unique products.