Community-Centric Approach Citizens Bank of Edmond demonstrates a strong commitment to its local community, positioning itself as a bank that deeply cares about supporting local businesses and events. Leveraging this community-centric approach can be an effective way to attract customers who value community involvement and support.

Tech-Savvy Infrastructure With a tech stack that includes Google Analytics, jQuery, and other modern tools, Citizens Bank of Edmond showcases its commitment to leveraging technology for operational efficiency and customer service. Highlighting this tech-savvy infrastructure can appeal to tech-forward businesses looking for a banking partner that embraces innovation.

Revenue Range Alignment The revenue range of $10M - 50M places Citizens Bank of Edmond in a competitive position within the banking industry. Targeting businesses within a similar revenue bracket can offer immense sales opportunities as the bank understands the financial needs and challenges faced by companies of comparable size.

Diverse Customer Base With a workforce of 51-200 employees, Citizens Bank of Edmond serves a diverse customer base that includes small and medium-sized enterprises. Tailoring sales strategies to cater to the banking requirements of companies within this employee range can help capitalize on the bank's existing customer demographic.

Independence and Authenticity The unique ownership structure of Citizens Bank of Edmond, comprising 4th generation family ownership, an Employee Stock Ownership Program, and community shareholders, highlights the bank's independence and authenticity. Emphasizing these values in sales pitches can resonate with customers seeking personalized and genuine banking relationships.