Strategic Partnerships Clear Ballot Group has a history of forming strategic partnerships, such as the recent hire of Steve Trout as Director of Strategic Partnerships. Leveraging this trend, there is a potential opportunity to collaborate with other election technology vendors or government agencies looking to modernize their voting systems.

Market Expansion The partnership with Broome County Board of Elections for replacing voting machines opens up a sales opportunity for Clear Ballot to expand its market presence in other counties or states with outdated election systems seeking upgrades.

Technology Integration Clear Ballot's partnership with Microsoft to build ElectionGuard-based voting machines indicates a focus on technological innovation. This presents a sales opportunity to engage with technology-driven election boards or entities looking for advanced voting solutions.

Industry Recognition Receiving awards like the "2019 Blazer Award" at 50 on Fire Boston enhances Clear Ballot's credibility in the industry. Leveraging this recognition can help sales teams approach potential clients with confidence, emphasizing the company's commitment to excellence.

Financial Backing Having raised over $18 million in funding, Clear Ballot is well-positioned financially to invest in sales and marketing initiatives. This financial stability provides an opportunity for the sales team to explore new markets, increase brand visibility, and drive sales growth.