Strategic partnership Leverage the Reliance Retail Ventures partnership, which owns 89% of Clovia, to pursue cross-brand collaboration, in-store exclusives, and wholesale opportunities within Reliance’s retail network to accelerate distribution and shelf presence.

Fast delivery push Capitalize on the Apr 2025 Zepto partnership to offer rapid delivery of lingerie, sleepwear, shapewear, and activewear in over 18 cities; propose pilot campaigns, limited-time bundles, and geo-focused promos to drive impulse purchases.

Diversified assortment Target opportunities around Clovia’s broad product portfolio (over 6,000 styles across 75+ sizes) and ongoing product launches like bra tops; propose retailer collaborations for expanded assortments, seasonal capsules, and inclusive sizing campaigns.

Data driven fits Explore analytics-driven demand and fit enhancements by offering partnerships that utilize Clovia’s customer feedback loops and Curve Fit Test data for co-branded product development, e-commerce personalization, and targeted marketing.

Brand power Position to leverage Clovia’s evolving brand presence, celebrity endorsements, and multi-channel campaigns (TV, influencer, online) for co-branded marketing, loyalty programs, and sponsored events to boost sales in premium and mass-market segments.