Small Business Focus CMC Business Systems caters to small to medium-sized businesses within the retail office equipment sector, presenting opportunities to offer tailored, scalable solutions that meet their specific needs and growth potential.

Localized Market Presence Located in Midland, Texas, CMC shows a regional footprint which can be leveraged for targeted direct outreach, regional promotions, and partnership opportunities to strengthen local market share.

Digital Engagement Channels With a tech stack including WordPress, Shopify, and social media integrations, CMC maintains active digital channels that can be utilized for personalized marketing campaigns, online demos, and upselling higher-margin digital services.

Competitive Revenue Range Operating with revenues between 0 and 10 million dollars indicates ample room for upselling products and services, especially by appealing to growing SMBs seeking reliable office equipment and support solutions.

Industry Alignment As part of the retail office equipment industry with similarities to major players like Xerox and HP, CMC can be targeted with competitive offerings, OEM partnerships, and value-added reselling opportunities to expand their product and service portfolio.