Multi-channel reach Co-operative Travel operates over 400 high street agencies, call centres, a dedicated cruise operation and a large base of travel homeworkers, offering multiple touchpoints for cross-sell and upsell opportunities across packages, extras and add-on services.

Diverse product suite A broad holiday portfolio including package holidays, tailor-made trips, UK breaks, European city breaks, cruises, ski and coach holidays, plus add-ons like car hire, airport parking, lounges, excursions, travel money, insurance and attraction passes presents numerous cross-sell and bundled offering possibilities.

Growth momentum With rapid growth to manage over two million passengers annually and expanding multi-channel operations, there is potential to upsell premium experiences, loyalty programs and corporate travel services as the customer base scales.

Tech foundation Reliance on Microsoft 365 suggests established cloud-based collaboration and data capabilities that can be leveraged for targeted email marketing, CRM integration, and cross-channel customer engagement to boost conversion and re-engagement campaigns.

Financial scale and reach Revenue in the mid hundreds of millions and a workforce of 5,000 plus indicate a sizable opportunity for enterprise partnerships, volume-based pricing, and co-branded promotions with suppliers and airlines seeking broad distribution channels.