Strategic Partnership Colle McVoy has recently expanded via a strategic partnership with Doner, signaling openness to collaborative growth. This presents a sales opportunity to position complementary services or joint offerings that leverage broader agency capabilities and shared client networks.

Leadership Continuity The agency has recent leadership changes with Christine Fruechte moving to CEO in 2008 and Jessica Henrichs succeeding in 2024, indicating a potential focus on renewed vision and client experience. This is a cue to spotlight services that align with brand storytelling, modernization, and executive-level strategic support.

New Business Win Colle McVoy added American Signature, Inc. as a new client in 2024 for brand strategy, media, creative and design. This demonstrates appetite for end-to-end marketing solutions and room for expansion in retail, home goods, and omnichannel campaigns.

Sustainability Basis The firm is a Certified B Corporation underscoring a commitment to purpose-driven work. This creates opportunities to propose sustainable branding, purpose-led campaigns, and ESG communications that resonate with mission-aligned brands and investor audiences.

Awarded Credibility Recognized as Adweek’s Midsize Agency of the Year and notable industry accolades, Colle McVoy’s market credibility can be leveraged to win mid-market brands seeking proven creative partners with a track record in delivering growth through compelling storytelling and integrated campaigns.