Premium capabilities Target packaging customers seeking high-end printing and custom corrugated solutions. Emphasize CDP’s unique offerings in single and multi-pass digital inkjet printing with white ink, plus six-color flexographic options and high-speed CAD cutting to deliver standout brand visuals.

Brand experience Position CDP as a partner who treats packaging as a six-sided value proposition that enhances brand storytelling. Sell the idea of improved first impressions, product protection, and brand consistency through advanced design, pre-flighting, and reliable delivery.

Mid-market focus Leverage the company’s size and revenue range to pursue mid-market brands and growing consumer goods companies that need scalable, high-quality packaging without the complexity of enterprise suppliers.

Technology edge Highlight investment in cutting-edge technology and digital capabilities as a differentiator for faster turnaround, customization, and competitive pricing. Propose pilots or short-run programs to convert trial packaging into long-term contracts.

Regional proximity Capitalize on North Carolina manufacturing presence to win regional customers in the southeastern United States. Emphasize supply chain responsiveness, local service, and potential for collaboration on sustainability and packaging optimization.