Insights

Strategic Partnerships Complexica is being acquired by Prophecy International to form a new ASX-listed AI-focused software company, signaling potential for enlarged budgets, cross-sell opportunities across combined product lines, and expanded enterprise client access.

Industry Adoption A strong customer base across logistics, retail, beverages, and port operations (e.g., Aurizon, Linfox, Pernod Ricard, DuluxGroup, Toll) indicates demand for supply and demand optimization at scale; target similar sectors with large SKU ranges and long tail customers.

Product Expansion Recent launches of WaveSCM and Wave Systems, plus a cloud SCM focus, suggest opportunities to position Advanced AI-driven forecasting, replenishment, and dynamic pricing solutions to fleets, terminals, warehouses, and distribution centers.

Key Use Cases Decision Cloud capabilities span pricing, promotions, demand forecasting, supply planning, quoting, churn prediction, and territory optimization; cross-sell potential exists by mapping customers’ current pains to higher-value modules and integration points.

Executive Outreach CEO engagement in industry events (Supply Chain Week keynote) and ongoing industry participation (Ports Australia BizOps) create openings for executive-level introductions, case studies, and co-marketing to accelerate pipeline with success stories from railway, port, and logistics customers.

Similar companies to Complexica

Complexica Tech Stack

Complexica uses 8 technology products and services including LinkedIn Ads, Crazy Egg, HubSpot Analytics, and more. Explore Complexica's tech stack below.

Media & News

Complexica's Email Address Formats

Complexica uses at least 4 email formats:
Complexica Email FormatsExamplePercentage
FL@complexica.comJD@complexica.com
65%
FLast@complexica.comJDoe@complexica.com
25%
LF@complexica.comDJ@complexica.com
9%
First.Last@complexica.comJohn.Doe@complexica.com
1%

Frequently Asked Questions

What is Complexica's official website and social media links?

Minus sign iconPlus sign icon
Complexica's official website is complexica.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Complexica generate?

Minus sign iconPlus sign icon
As of October 2026, Complexica's annual revenue is estimated to be $10M - $25M.

What is Complexica's SIC code and NAICS code?

Minus sign iconPlus sign icon
Complexica's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 5112 - Software Publishers.

How many employees does Complexica have currently?

Minus sign iconPlus sign icon
As of October 2026, Complexica has approximately 67 employees across 5 continents, including Oceania, Europe and North America. Key team members include Chief Executive Officer: M. M., Chief Information & Security Officer (cio/Ciso): H. R. K. and Chief Scientist: Z. M. Explore Complexica's employee directory with LeadIQ.

What industry does Complexica belong to?

Minus sign iconPlus sign icon
Complexica operates in the Software Development industry.

What technology does Complexica use?

Minus sign iconPlus sign icon
Complexica's tech stack includes LinkedIn Ads, Crazy Egg, HubSpot Analytics, Visual Website Optimizer, Microsoft SharePoint, Azure Active Directory, Vercel and Vimeo.

What is Complexica's email format?

Minus sign iconPlus sign icon
Complexica's email format typically follows the pattern of FL@complexica.com. Find more Complexica email formats with LeadIQ.

How much funding has Complexica raised to date?

Minus sign iconPlus sign icon
As of October 2026, Complexica has raised $23M in funding. The last funding round occurred on Jan 11, 2023 for $1.4M.

When was Complexica founded?

Minus sign iconPlus sign icon
Complexica was founded in 2014.
Complexica logo

Complexica

Software DevelopmentSouth Australia, Australia51-200 Employees

Complexica is a mid-sized software company based in West Lakes, South Australia, that develops AI-powered software for supply and demand optimization. Its flagship platform, Decision Cloud, is a modular system designed to help teams across business functions make better data-driven decisions, powered by an AI engine called Larry, the Digital Analyst. The company traces its roots to academic computer science research and focuses on assisting organizations with large SKU ranges and extensive customer tails.

Its customers span sectors such as beverage, logistics, and manufacturing, including Asahi, Aurizon, Bunzl, Costa Group, Pernod Ricard, Metcash, Toll, and Qube, addressing challenges in forecasting, promotions, pricing, and supply chain planning. In August 2025, Complexica expanded its collaboration with Aurizon to deploy WaveSCM Logistics Enterprise across multiple sites, illustrating ongoing deployment of its platform in real-world operations.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
5112 - Software Publishers
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $23M

    Complexica has raised a total of $23M of funding over 5 rounds. Their latest funding round was raised on Jan 11, 2023 in the amount of $1.4M as a Venture Round.

  • $10M - $25M

    Complexica's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.