Insights

Leading CRO Conversion is a world-leading CRO agency with a track record of driving over $2 billion in added revenue for clients, indicating strong revenue impact potential for enterprise brands seeking optimization and personalization.

High-profile clients Serving global brands such as Meta, Microsoft, Google, and Domino’s demonstrates credibility and the ability to handle large-scale optimization programs, suggesting opportunities with large and complex digital ecosystems.

Full stack tech A tech stack rooted in monetization, experimentation, UX, and personalization tools (Monetate, Optimizely, Adobe, Segment, Figma, Google Fonts API) points to capabilities that can integrate with sophisticated marketing tech stacks for clients seeking advanced CRO outcomes.

Financial scale Estimated annual revenue of 100 to 250 million signals capacity for multi-month, strategic engagements with mid-market to enterprise clients, presenting opportunities for larger retainer-based or project-based CRO programs.

Expansion potential Recent partnerships and awards history, plus international exposure, indicate opportunities to target global brands and regional enterprises expanding online experimentation and personalization programs.

Conversion Tech Stack

Conversion uses 8 technology products and services including Kameleoon, Adobe, Segment, and more. Explore Conversion's tech stack below.

  • Kameleoon
    A/B Testing
  • Adobe
    Audio, Video, Graphics
  • Segment
    Customer Data Platforms
  • Sketch
    Design
  • Shopify
    E-commerce
  • Microsoft PowerPoint
    Editors
  • Deliveroo
    Food Ordering And Delivery
  • jQuery Migrate
    Javascript Libraries

Conversion's Email Address Formats

Conversion uses at least 1 format(s):
Conversion Email FormatsExamplePercentage
First.Last@conversion.comJohn.Doe@conversion.com
99%
First.MiddleLast@conversion.comJohn.MichaelDoe@conversion.com
1%

Frequently Asked Questions

What is Conversion's stock symbol?

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Conversion is a publicly traded company; the company's stock symbol is APCC.

What is Conversion's official website and social media links?

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Conversion's official website is conversion.com and has social profiles on LinkedIn.

How much revenue does Conversion generate?

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As of July 2026, Conversion's annual revenue is estimated to be $100M - $250M.

What is Conversion's SIC code NAICS code?

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Conversion's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does Conversion have currently?

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As of July 2026, Conversion has approximately 104 employees across 3 continents, including North AmericaEuropeAsia. Key team members include Cro Consultant: C. V.Cro Consultant: H. B.Vice President Of Delivery (client Services), North America: A. M.. Explore Conversion's employee directory with LeadIQ.

What industry does Conversion belong to?

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Conversion operates in the Marketing Services industry.

What technology does Conversion use?

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Conversion's tech stack includes KameleoonAdobeSegmentSketchShopifyMicrosoft PowerPointDeliveroojQuery Migrate.

What is Conversion's email format?

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Conversion's email format typically follows the pattern of First.Last@conversion.com. Find more Conversion email formats with LeadIQ.
Conversion logo

Conversion

Marketing ServicesEngland, United Kingdom51-200 Employees

Conversion is a mid-sized marketing services firm based in London, England, that specializes in conversion rate optimization for digital experiences. The company combines A/B testing, UX research, and personalization to help clients improve their websites and business outcomes. Since its founding in 2008, it has worked with well-known brands including Meta, Microsoft, Google, and Domino's. Its client base comprises major brands and other online businesses seeking to enhance online performance through structured experimentation and user insights. Positioned within the marketing services industry, the firm focuses on optimizing conversions and digital experiences. A notable development in 2022 was a partnership with Alshaya Group to drive experimentation across its online channels.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
Stock Symbol
APCC
NAICS Code
5418 - Advertising, Public Relations, and Related Services
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Conversion's revenue is estimated to be in the range of $100M - $250M

Section iconFunding & Financials

  • $100M - $250M

    Conversion's revenue is estimated to be in the range of $100M - $250M

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