Wholesale expansion With a lean team and solid revenue, pursue a wholesale program to supply local cafés, bakeries, schools, and corporate gifting partners. Create a simple onboarding process, standardized SKUs, and seasonal flavor packs to drive recurring B2B orders and expand revenue beyond the retail channel. Offer wholesale-friendly packaging and pricing, plus reliable fulfillment support.

Ecommerce optimization Strengthen the direct-to-consumer channel by modernizing the online experience. Leverage the existing WordPress stack and Stripe payments to enable streamlined online ordering, gift boxes, and subscription or recurring orders. Improve site performance and SEO, plus add marketing automation and loyalty programs to boost repeat purchases.

Catering opportunities Target events, office snacks, and corporate gifting as recurring revenue streams. Develop B2B catering packages and seasonal assortments, with clear lead times and repeatable menus. Build sales collateral and a simple outreach plan to convert local businesses, schools, and event organizers into repeat customers.

Product diversification Explore product extensions to attract new customer segments and retailers. Consider limited-edition flavors, seasonal assortments, or dietary variants, and package designs that appeal to gift markets and retailers. Private-label or co-brand opportunities could unlock new channels with minimal operational risk.

Tech modernization Upgrade the tech stack to enable scalable growth. Move beyond legacy DreamWeaver workflows to modern CMS and integrated order and inventory management, leveraging Stripe for invoicing and recurring payments. Invest in analytics to identify best-selling SKUs and optimize wholesale and DTC strategies.