Insights

Global Reach Critical Mix operates globally with locations in North America, Europe, and Asia, indicating potential for cross-regional cross-sell of survey tools, multilingual sampling options, and regional expansion projects.

Acquisition Footprint Historical acquisition by Dynata and integration into the Reimagine group suggests familiarity with M&A customers and a demand for scalable, integrated market research platforms that can align with larger vendor ecosystems.

Tech Stack Synergy Current technology partners and tools such as Salesforce, AWS, and digital advertising analytics capabilities open sales opportunities to bundle or integrate with enterprise CRM, cloud services, and downstream analytics offerings.

SMB to Mid-Market Fit With 11-50 employees and revenue in the low millions, Critical Mix targets small to mid-market clients who need flexible, collaborative survey and insights platforms, presenting a path for tiered pricing and quick onboarding.

Customer Experience Focus A dedicated, always-available customer care approach signals value for organizations prioritizing high-touch service levels, suggesting opportunities to upsell premium support, training, and success partnerships.

Critical Mix Tech Stack

Critical Mix uses 8 technology products and services including AdRoll, Amazon Web Services, Salesforce, and more. Explore Critical Mix's tech stack below.

AdRoll

Advertising

Amazon Web Services

Cloud Hosting

Salesforce

Customer Relationship Management

Twemoji

Font Scripts

Online Community Software

Linux

Programming Languages

reCAPTCHA

Security

Adobe Fonts

Web Fonts

Critical Mix Email Formats	Example	Percentage
FLast@criticalmix.com	JDoe@criticalmix.com	85%
First.Last@criticalmix.com	John.Doe@criticalmix.com	15%

Critical Mix Email Formats

Example

Percentage

FLast@criticalmix.com

JDoe@criticalmix.com

85%

First.Last@criticalmix.com

John.Doe@criticalmix.com

15%

Frequently Asked Questions

What is Critical Mix's phone number?

You can contact Critical Mix's main corporate office by phone at

+1-323-767-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Critical Mix's official website and social media links?

Critical Mix's official website is criticalmix.com and has social profiles on LinkedIn.

How much revenue does Critical Mix generate?

As of August 2026, Critical Mix's annual revenue is estimated to be $1M - $10M.

What is Critical Mix's SIC code and NAICS code?

Critical Mix's SIC code is 7389 - Business Services, Not Elsewhere Classified and NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Critical Mix have currently?

As of August 2026, Critical Mix has approximately 12 employees across 4 continents, including North America, Europe and Asia. Key team members include Vice President Of Data Analytics: A. F., Vice President: L. S. and Director Of Panel Services: G. W. Explore Critical Mix's employee directory with LeadIQ.

What industry does Critical Mix belong to?

Critical Mix operates in the Market Research industry.

What technology does Critical Mix use?

Critical Mix's tech stack includes AdRoll, Amazon Web Services, Salesforce, Twemoji, LinkedIn, Linux, reCAPTCHA and Adobe Fonts.

What is Critical Mix's email format?

Critical Mix's email format typically follows the pattern of FLast@criticalmix.com. Find more Critical Mix email formats with LeadIQ.

When was Critical Mix founded?

Critical Mix was founded in 2011.

Critical Mix

Q: What is Critical Mix's official website and social media links?

Critical Mix's official website is criticalmix.com. Critical Mix has social profiles on LinkedIn.

Q: How many employees does Critical Mix have currently?

Critical Mix has approximately 12 employees.

Q: What technology does Critical Mix use?

Critical Mix's tech stack includes reCAPTCHA, Adobe Fonts, Font Awesome, Amazon Web Services, Clipboard.js.

Q: What is Critical Mix's NAICS code?

Critical Mix's NAICS code is 54191 (Marketing Research and Public Opinion Polling).

Market ResearchConnecticut, United States11-50 Employees

Critical Mix operates in the market research sector, offering capabilities that help researchers reach global target audiences, develop surveys, and interpret results through visualizations. The platform emphasizes collaborative workflows designed to streamline the research process for insights professionals. These offerings are intended to support evidence-based decision-making and strategic growth. Headquartered in Westport, Connecticut, the company operates globally with locations across North America, Europe, and Asia, and maintains a mid-sized footprint. It is part of the Reimagine group of companies.

Insights

Similar companies to Critical Mix

Critical Mix Tech Stack

Media & News

Dynata, LLC acquired Critical Mix on Jan 1st '19.

Sharma left Critical Mix on Oct 22nd '19.

Hill left Critical Mix as Director, Customer Development on Mar 19th '18.

Critical Mix launches free mobile survey option.

Critical Mix launched Emily on Jul 31st '18.

Critical Mix acquired UBMobile, Inc. on Jun 25th '18.

Critical Mix launches digital ad effectiveness measurement tool.

Critical Mix's Email Address Formats