Partnership Expansion Crossbeam recently partnered with Impartner, a leading provider of reseller and partner management technologies. This integration opens opportunities to tap into Impartner's network, thereby expanding potential sales channels and reaching a broader audience.

Acquisition Synergies Through the acquisition of Partnered, a tool for sales teams, Crossbeam has enhanced its capabilities in account-based networking. Sales development representatives can leverage this synergy to offer a comprehensive solution to clients, potentially driving more sales.

Strategic Alliances Crossbeam's partnership with Symmetry Systems and Praetorian Group signifies a commitment to security. This focus on security aligns well with companies seeking secure partner ecosystem platforms, presenting an opportunity for sales teams to highlight Crossbeam's emphasis on data protection.

Awards & Certifications Crossbeam's ISO/IEC 27701 certification and privacy awards demonstrate a strong commitment to data privacy and security. Sales professionals can leverage these accolades to build trust with clients who prioritize data protection, potentially leading to enhanced sales opportunities in security-conscious markets.

Ecosystem Growth Hub With the launch of Crossbeam Insider, a hub for Ecosystem-Led Growth (ELG) insights, sales development representatives can access valuable resources to better understand and demonstrate the benefits of ecosystem-led growth to potential clients. This positions Crossbeam as a thought leader in ELG, potentially attracting sales prospects seeking innovative growth strategies.