Boutique IT Small IT services and consulting firm based in Fenton, Michigan with 2-10 employees, presenting a target for personalized managed services, IT support, and niche software implementation offerings tailored to small teams.

Tech Stack Current technologies include iCIMS, WordPress, Microsoft 365, Backbone.js, imagesLoaded, Cloudflare Bot Management, HTTP/3, and Piwik PRO Core, indicating opportunities to upsell security hardening, performance optimization, content management enhancements, and analytics integration.

Digital Presence Presence on WordPress and Cloudflare with emphasis on performance and bot management suggests potential for web modernization, CDN/security services, and analytics-driven marketing automation to improve customer acquisition.

Growth Readiness As a small firm in IT services, there may be a need for scalable IT infrastructure, cloud adoption guidance, and onboarding processes to support potential scale without a jump in complexity.

Market Positioning Operating alongside mid to large sports and outdoor retailers in the comparison set indicates an opportunity to offer industry-specific IT solutions, such as e-commerce optimization, CRM integrations, and data analytics for retail and storefront digital experiences.