Insights

Sustainable Product Niche Darceys specializes in eco-friendly home fragrance products made from 100% soy wax, catering to consumers seeking chemical-free, toxin-free, and environmentally conscious luxury candles and wax melts, which presents a growing market segment aligned with sustainability trends.

Growing Retail Presence The recent opening of a dedicated store in Kilmarnock indicates a strategic move towards expanding physical retail footprint and direct customer engagement, offering opportunities for partnerships with local boutique retailers or pop-up collaborations.

Multi-Channel Sales Model The company’s reliance on a network of independent direct selling representatives (Darcettes) utilizing door-to-door, party plan, and workplace sales channels suggests potential for scaling through digital marketing, loyalty programs, or online sales platforms to broaden reach.

Financial Growth Potential With an estimated revenue between $10M and $25M and recent retail expansion, Darceys demonstrates solid financial traction, presenting opportunities for investors or partners interested in niche luxury home fragrance markets with growth potential.

Market Positioning Advantage Darceys’ focus on high-quality, award-winning soy wax products positioned within the luxury retail segment offers an avenue to target premium customers, luxury gift markets, and corporate gifting opportunities to further expand brand reach.

Darceys (Scotland) Ltd Tech Stack

Darceys (Scotland) Ltd uses 8 technology products and services including PayPal Marketing Solutions, jQuery, Smile, and more. Explore Darceys (Scotland) Ltd's tech stack below.

  • PayPal Marketing Solutions
    Analytics
  • jQuery
    Javascript Libraries
  • Smile
    Loyalty And Gamification
  • Slider Revolution
    Miscellaneous
  • Google Pay
    Payment Processing
  • PayPal
    Payment Processing
  • Mastercard
    Payment Processing
  • Priority Hints
    Performance

Darceys (Scotland) Ltd's Email Address Formats

Darceys (Scotland) Ltd uses at least 1 format(s):
Darceys (Scotland) Ltd Email FormatsExamplePercentage
First@darceyscandles.co.ukJohn@darceyscandles.co.uk
42%
First.Last@darceyscandles.co.ukJohn.Doe@darceyscandles.co.uk
42%
FLast@darceyscandles.co.ukJDoe@darceyscandles.co.uk
9%
FirstLast@darceyscandles.co.ukJohnDoe@darceyscandles.co.uk
7%

Frequently Asked Questions

Where is Darceys (Scotland) Ltd's headquarters located?

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Darceys (Scotland) Ltd's main headquarters is located at Unit 2, 13 East Netherton Street, Kilmarnock, KA1 4AX, US. The company has employees across 2 continents, including EuropeNorth America.

What is Darceys (Scotland) Ltd's official website and social media links?

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Darceys (Scotland) Ltd's official website is darceyscandles.co.uk and has social profiles on LinkedIn.

What is Darceys (Scotland) Ltd's NAICS code?

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Darceys (Scotland) Ltd's NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Darceys (Scotland) Ltd have currently?

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As of December 2025, Darceys (Scotland) Ltd has approximately 80 employees across 2 continents, including EuropeNorth America. Key team members include Director: J. D.Independent Sales Representative: K. H.Darcey's Ambassador: C. O.. Explore Darceys (Scotland) Ltd's employee directory with LeadIQ.

What industry does Darceys (Scotland) Ltd belong to?

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Darceys (Scotland) Ltd operates in the Retail Luxury Goods and Jewelry industry.

What technology does Darceys (Scotland) Ltd use?

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Darceys (Scotland) Ltd's tech stack includes PayPal Marketing SolutionsjQuerySmileSlider RevolutionGoogle PayPayPalMastercardPriority Hints.

What is Darceys (Scotland) Ltd's email format?

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Darceys (Scotland) Ltd's email format typically follows the pattern of First@darceyscandles.co.uk. Find more Darceys (Scotland) Ltd email formats with LeadIQ.

When was Darceys (Scotland) Ltd founded?

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Darceys (Scotland) Ltd was founded in 2014.

Darceys (Scotland) Ltd

Retail Luxury Goods and JewelryUnited States51-200 Employees

Darceys is a luxury home fragrance company based in Kilmarnock, manufacturing a wide range of scented products including award winning Soy Wax melts and Candles. 

The wax melts and candles are made from 100% soy wax which is chemical and toxin free, so there is no black soot residue when burning, just a fresh clean scent.

The range is sold through a network of Direct Selling Representatives (Or Darcettes as they are more commonly known). The Darcettes are reponsible for building their own customer base and sell through a variety of methods including door to door, party plan and workplace displays.

The company is owned by

Jackie Dalziel - CEO and Founder.  Jackie began making wax melts in her kitchen and selling on market stalls and directly to retails but knew that there was a better way of distributing and looked selling Direct.

and

Clare Brannen - Sales Director.  Clare was an advanced Sales Leader for Avon, building and supporting a team of independent representatives.  Clare met Jackie whilst recruiting for Avon and very quickly it was clear the the two could build an outstanding business using their combined knowledge and experience.

Section iconCompany Overview

Headquarters
Unit 2, 13 East Netherton Street, Kilmarnock, KA1 4AX, US
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Darceys (Scotland) Ltd's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Darceys (Scotland) Ltd's revenue is estimated to be in the range of $10M$25M

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