Product Fit Position Stellex as the core platform for airline digital retail, with upsell opportunities in pricing optimization, merchandising and loyalty integration across Datalex's current airline customers.

Cloud & Compliance Offer cloud modernization and GDPR-compliant hosting services to complement Stellex, simplifying deployment for airlines and enabling scalable, secure ecommerce operations.

Analytics Upsell Capitalize on Datalex’s ELK and Jupyter usage by selling advanced analytics, dashboards and predictive models for demand forecasting, revenue management and personalized offers.

Global Growth Leverage Datalex's international footprint to co-market and cross-sell with airlines across Europe, the Americas and Asia, aligning with ERP/CRM integrations such as Microsoft Dynamics 365 Business Central.

Ecosystem Partnerships Propose co-sell and integration partnerships with travel tech and ERP vendors to broaden the Stellex value proposition, tapping into Datalex's network of innovative airline brands and distributors.