Unified Communications Opportunity Leverage the combined portfolio of Cisco, Avaya, Yealink hardware and Vonage Business Solutions to offer bundled UCaaS and CCaaS with hardware to SMBs nationwide, addressing the demand for integrated telephony, contact center capabilities, and flexible pricing.

SMB Market Focus With a focus on small to mid sized clients and national reach, there is a strong sales path for scalable telephony, headsets, and video conferencing packages that fit growing teams seeking quick deployment and reliable service.

Video Collaboration Push Their emphasis on video conferencing gear aligns with growing remote and hybrid work. Target mid market teams needing room systems, endpoints, and seamless integration with existing collaboration tools to drive cross sell of equipment and services.

Productivity Stack Upsell Existing Microsoft 365 usage provides an entry point for security, backup, Teams optimization, and managed services, enabling recurring revenue from protection, migrations, and administration.

Service Excellence Distinct emphasis on prompt customer service and competitive pricing can be leveraged to win loyalty with service level agreements, proactive maintenance, and device refresh programs for longer customer lifetimes.